Kroger is breaking away from Microsoft to take its advertising platform – Kroger Precision Marketing – in-house. The new system, which the grocer has spent the last year working on, is currently in beta but all marketers are set to transition in the fall. Why we care.
With generative AI advances, can technology discern human vs. AI-generated content?
Bing Chat now supports visual search, which means you can now upload a photo or take a picture and have Bing Chat respond with answers around those visuals. “Visual Search in Bing Chat is rolling out now on desktop and mobile,” Microsoft Bing posted on its blog. What it looks like
While Google is opening up the discussion on giving credit and adhering to copyright when training large language models (LLMs) for generative AI products, their focus is on the robots.txt file.
You’re an SEO with the best intentions of driving traffic and awareness for your brand (or client). After work, you take a spin to the grocery store and pay a few bucks more than you expected. On the way home, you stop to fill your gas tank and notice that the price per gallon is higher than the last time you filled it
Negative reviews can be scary for business owners but can also be a chance to grow and improve.
Some of the Google Search rank-checking tools are so far off their scales that they look broken to me. Did Google’s insane volatility break the automated Google Search volatility tracking tools?
Google Search is testing boxed-in favicons for snippets.
Google’s John Mueller was asked if keyword research helps SEO. John immediately replied, “no,” but then explained why he said no.
Google’s John Mueller seemed to get annoyed the other day around people faking who they are with fake personas. He posted a PSA, public service announcement, on Twitter Monday saying, “PSA making up fake people for your review site is awkward, even with fake Linkedin profiles. Copying YT reviews from others together to make your own is cheap