SEO

Ultimate Member WordPress Plugin Vulnerability Allows Full Site Takeover via @sejournal, @martinibuster

Posted by admin on 2023/07/04 at 9:17 am

WordPress vulnerability in plugin with 200,00+ active installations is actively exploited, allowing full site takeover with trivial effort to bypass security filters The post Ultimate Member WordPress Plugin Vulnerability Allows Full Site Takeover appeared first on Search Engine Journal .

How To Build A Future-Proofed SEO Strategy When AI Is Changing SEO via @sejournal, @Kevin_Indig

Posted by admin on 2023/07/04 at 9:00 am

The best way to future-proof your business is by staying engaged with AI, pushing the boundaries and trying things. The post How To Build A Future-Proofed SEO Strategy When AI Is Changing SEO appeared first on Search Engine Journal .

Authority management: A new discipline in the era of SGE and E-E-A-T

Posted by admin on 2023/07/04 at 6:00 am

With the rise of large language models (LLMs), mass-produced AI content is becoming more prevalent and the risk of incorrect information spreading also grows. Thus, it is increasingly important for search engines and answer machines to identify trustworthy and authoritative sources and weed out all others. This recent evolution in SEO requires new tasks, skills and roles.

Google Updates Privacy Policy To Collect Public Data For AI Training via @sejournal, @MattGSouthern

Posted by admin on 2023/07/03 at 8:47 pm

Google’s updated privacy policy allows the company to scrape public data to improve its AI models. The post Google Updates Privacy Policy To Collect Public Data For AI Training appeared first on Search Engine Journal .

Daily Search Forum Recap: July 3, 2023

Posted by admin on 2023/07/03 at 8:00 pm

Here is a recap of what happened in the search forums today…

Google Ads Update: New Brand Controls For Search & Performance Max Campaigns via @sejournal, @MattGSouthern

Posted by admin on 2023/07/03 at 5:30 pm

Google Ads launches brand restrictions in Search campaigns and brand exclusions in Performance Max to give advertisers greater control over ad placement.

ChatGPT Creator Faces Multiple Lawsuits Over Copyright & Privacy Violations via @sejournal, @MattGSouthern

Posted by admin on 2023/07/03 at 3:21 pm

OpenAI sued for alleged copyright, privacy breaches; outcomes could impact AI rules. The post ChatGPT Creator Faces Multiple Lawsuits Over Copyright & Privacy Violations appeared first on Search Engine Journal .

Twitter didn’t just block unregistered users, it blocked Google Search

Posted by admin on 2023/07/03 at 2:38 pm

In the past few days, Google Search has dropped over half of the indexed URLs from Twitter from the Google Search index. This was done after Twitter added a “feature” on Friday afternoon only to display tweets to signed-in and registered users; also, the throttling going on at Twitter right now is probably not helping. Last I checked, it looks like Twitter went from 471 million tweets indexed by Google to 180 million tweets indexed by Google.

How to harness DSA wins in Performance Max

Posted by admin on 2023/07/03 at 2:00 pm

Dynamic search ads (DSA) have been a staple in Google Ads and Microsoft Ads management for years. This powerhouse campaign type/setting enhances advertisers’ ability to use their organic search strength to inform their PPC campaigns.

Enterprise SEO: Why ‘best practices’ won’t cut it and what to do instead 

Posted by admin on 2023/07/03 at 1:00 pm

Many SEO professionals lean on “best practices” in their SEO efforts.