SEO

Generative AI – Using Tools Effectively While Avoiding Common Traps [Podcast] via @sejournal, @lorenbaker

Posted by admin on 2023/06/23 at 11:54 pm

Generative AI tools are everywhere.

Microsoft Announces Platform Name Changes Amidst Market Acceleration via @sejournal, @brookeosmundson

Posted by admin on 2023/06/23 at 8:47 pm

Microsoft Ads continues its business transformation by making strategic updates to its acquisition platforms, along with integrating AI into its ad platforms.

Daily Search Forum Recap: June 23, 2023

Posted by admin on 2023/06/23 at 8:00 pm

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google’s search results exploded this morning in terms of volatility but still…

A PPC marketer’s guide to retail media

Posted by admin on 2023/06/23 at 6:23 pm

Most people know that Amazon, Walmart and Instacart have paid search placements on their websites. However, you may not know about their involvement in programmatic, display, social media and Google Shopping

YouTube Says ‘No More Confusion’: Fan Accounts Need Clear Labels via @sejournal, @MattGSouthern

Posted by admin on 2023/06/23 at 4:18 pm

YouTube cracks down on impersonation. The company will require fan channels to identify themselves to avoid confusion and curb deception. The post YouTube Says ‘No More Confusion’: Fan Accounts Need Clear Labels appeared first on Search Engine Journal .

How to use ChatGPT to generate product descriptions at scale

Posted by admin on 2023/06/23 at 2:00 pm

We want more quality content for our websites, but it’s difficult to produce enough. So how can we scale the content creation process, especially for ecommerce sites with plenty of products?

How to manage crawl depth for better SEO performance

Posted by admin on 2023/06/23 at 1:00 pm

One often overlooked aspect of website management is managing crawl depth, the level at which search engine bots explore and index a site’s pages.

Search News Buzz Video Recap: Google Heated Search Results, Using AI For SEO, INP Report, Bing Chat & Google Ads Updates

Posted by admin on 2023/06/23 at 12:01 pm

This week we saw the continues heated and incredibly volatile Google search results continue throughout the whole week, and then it exploded this morning. Google’s Gary Illyes said we should avoid using LLMs and AI for diagnosing SEO issues.

ChatGPT for Google Ads: How to enhance campaign creation

Posted by admin on 2023/06/23 at 12:00 pm

Using ChatGPT can transform how PPC marketers design their Google Ads campaigns through enhanced strategy development, time and cost savings, customized ad creation, and improved efficiency. This article will explore how you can harness ChatGPT to create better Google Ads campaigns.

Google Search Ranking Volatility Exploding Today – Where Is The Confirmed Algorithm Update?

Posted by admin on 2023/06/23 at 11:51 am

So it’s been well over a week of incredible volatility within the Google search results. Pages have been bouncing all over the place, rankings are jumping and then last night and today we are seeing even hotter temperatures from the Google tracking tools and more chatter from within the SEO industry.