SEO

SEO during website development and post-launch: Key considerations

Posted by admin on 2023/06/22 at 12:00 pm

Building a website or changing platforms involves plenty of moving parts. One crucial step is setting the site up for success in search engines.

Google’s Gary Illyes: Don’t Use AI & LLMs To Diagnose SEO Issues

Posted by admin on 2023/06/22 at 11:51 am

Gary Illyes from the Google Search team said on LinkedIn that you should avoid using LLMs and AI for diagnosing potential SEO issues or other issues with your site. Gary wrote, “don’t use them for diagnosing potential issues with it.”

Google Pushes Non-Last-Click Rules-Based Attribution Models Deprecation Date To Mid-July

Posted by admin on 2023/06/22 at 11:41 am

Google has pushed off the date when data-driven attribution (DDA) will be deprecating. It was supposed to be this month, but it was pushed to mid-July, so a month later.

Google Merchant Center Timeout & Crawl Issues Bug?

Posted by admin on 2023/06/22 at 11:31 am

I am hearing reports of issues with Google Merchant Center, specifically DNS issues, timeout issues, 404 issues and other crawl issues being reported by Merchant Center when there are no real issues.

Google Ads: Upgrade From Dynamic Search Ads To Performance Max

Posted by admin on 2023/06/22 at 11:21 am

Google Ads is asking advertisers to “upgrade” from dynamic search ads (DSAs) to Performance Max (PMax) campaigns. Many PPCers think that DSAs will not last and will ultimately be replaced by PMAx campaigns and this is just one of the first steps to that.

Google Ads Automatically Created Assets For Performance Max Campaigns

Posted by admin on 2023/06/22 at 11:11 am

Google Ads seems to be testing the Automatically created assets setting for Performance Max campaigns. And Google Ads is replacing the “Final URL expansion” setting for some accounts, as well.

10 Key Take-Aways From ANA’s Masters of B2B Marketing

Posted by admin on 2023/06/22 at 10:30 am

What can B2B marketers learn from the top presentations that were on tap during the Association of National Advertisers annual ANA Masters of B2B Marketing 2023 conference ? The event, which took place in Orlando, Florida and online, was all-B2B, all the time, and offered the latest B2B marketing insight by leading speakers including Linda Boff of GE, Toni Clayton-Hine of Ernst & Young LLP, and many other top industry speakers

17 Of The Best Social Media Marketing Courses in 2023 via @sejournal, @macuraa

Posted by admin on 2023/06/22 at 8:15 am

Level up your social media marketing skills with these top 25 courses and certifications and stay ahead of the game. The post 17 Of The Best Social Media Marketing Courses in 2023 appeared first on Search Engine Journal .

Enhancing SEO Content Writing With AI: Opportunities & Challenges via @sejournal, @lorenbaker

Posted by admin on 2023/06/22 at 7:45 am

Boost SEO & ramp up content strategy using AI.