SEO

Google Introduces New Crawler To Optimize Googlebot’s Performance via @sejournal, @MattGSouthern

Posted by admin on 2023/04/20 at 3:38 pm

Google introduces GoogleOther, a new web crawler, to optimize operations, streamline R&D tasks, and reduce strain on Googlebot.

4 new Google Analytics 4 Home page features

Posted by admin on 2023/04/20 at 2:34 pm

Google has announced four new enhancements for the GA4 homepage: New welcome tutorial New banner along the top of the Home page Improvements to the Suggested for you section Dismiss suggestions, insights, and recommendations New welcome tutorial. Google Analytics has incorporated a brief tutorial for new Google Analytics 4 users on the Home page.

Generative AI coming soon to Google Ads

Posted by admin on 2023/04/20 at 1:46 pm

Google is set to integrate generative artificial intelligence into its advertising business in the coming months, joining other major tech companies in adopting the technology. The company plans to use AI to generate unique ads using materials provided by human marketers, based on an internal presentation for advertisers obtained by the Financial Times . The new technology will be integrated into Performance Max, a program offered by Google since 2020 that uses an algorithm to determine ad placement, budget allocation, and simple ad copy creation.

Top 9 WordPress technical SEO issues to address

Posted by admin on 2023/04/20 at 1:00 pm

Currently holding strong at just under a 65% market share, WordPress has been the world’s top CMS platform for many years. From novice and experienced bloggers and small businesses to the largest ecommerce and news websites, WordPress has been a popular choice because of its simplicity in set-up, endless customization, and large actively supported community. The great thing about WordPress is it does a lot of the heavy lifting for you.

Search the 15.7 million websites in Google’s C4 dataset

Posted by admin on 2023/04/20 at 12:23 pm

Was your website or content used to help train AI systems as part of Google’s C4 dataset? A new search tool from the Washington Post lets you find out. Why we care

Google launches a new crawler named GoogleOther

Posted by admin on 2023/04/20 at 12:20 pm

Google has launched GoogleOther, a new web crawler. GoogleOther will be used internally by various Google teams to crawl the public web, said Google’s Gary Illyes on LinkedIn

5 reasons your Google Business Profile might get suspended

Posted by admin on 2023/04/20 at 12:00 pm

Google Business Profile is an effective marketing channel for local businesses that meet with customers in person.

Poll: How Often Search Marketers Are Using ChatGPT, Bing Chat & Google Bard vs Traditional Search

Posted by admin on 2023/04/20 at 11:51 am

I find myself going back to traditional search over asking AI-based search for answers, and I was curious if I am alone or not. So I created a number of polls on Twitter asking if search marketers are using AI-search or traditional search more and if so, are they using ChatGPT, Bing Chat or Google Bard.

Here Is What Changed With The Google Helpful Content Guidance – Page Experience & More

Posted by admin on 2023/04/20 at 11:41 am

Yesterday, Google announced it made some changes to its guidance around what makes content considered helpful, including adding in good page experience to the equation. Google also made some other changes to this document, which I will detail below.

Google Search Console To Drop Page Experience Report, Mobile Usability Report & Mobile-Friendly Tests

Posted by admin on 2023/04/20 at 11:31 am

In the coming months, Google will deprecate the page experience report within Google Search Console, the mobile usability report, and the mobile-friendly testing tool.