Daily Search Forum Recap: March 7, 2023
Here is a recap of what happened in the search forums today…
Here is a recap of what happened in the search forums today…
TikTok is now looking to expand its content offerings by allowing creators to sell premium episodes of their shows directly to viewers. How it works. The new feature, which is still in the testing phase, would allow TikTok users to purchase access to exclusive episodes of their favorite series, with creators setting their own prices for the content.
Google has added more than 70 different types of Local Services Ads (LSAs) to their network. How LSAs work
Google has confirmed that the February 2023 product reviews update is now finished rolling out. This update announced on February 21, 2023, has officially completed rolling out over a 14-day period. February 2023 product reviews update. As a reminder, the February 2023 product reviews update started to roll out at about 5 p.m
Google has confirmed that the February 2023 product reviews update is now finished rolling out. This update announced on February 21, 2023, has officially completed rolling out over a 14-day period.
Building authority has a compounding effect on how brands perform in organic search. And the acceleration of AI in search is only increasing the importance of developing authority, trust and credibility as a signal on the topics or areas you are known for or known to be helpful for. That’s according to new research from enterprise SEO platform BrightEdge. Why we care
SEM stands for “search engine marketing.” It is the process of combining SEO and PPC strategies to create a holistic internet marketing strategy that drives traffic and visibility through search engines based on a user’s search query. Originally called “search engine marketing,” the shorter phrase “search marketing” is often used as the umbrella term for SEO and PPC. But today, much of our industry defines SEM as digital advertising strategies where you pay to have your website featured on the search engine result pages (SERPs). SEO and PPC are both forms of marketing on search engines. Organic search marketing and paid search marketing are different channels, but the goals and platforms are ultimately the same
Performance Max for travel goals is Google’s new AI-powered tool for hotel advertisers, enabling them to create multi-format ads and reach more travelers across channels. The post Google Ads Launches Performance Max For Travel Goals appeared first on Search Engine Journal .
Google is now showing products that businesses add through the Google Business Profile manager directly in Google Shopping search results. I was not sure if this is new, but it seems most local SEOs think it is, so I am sharing it here.
Google’s John Mueller was asked if having hyphens in your domain name, like www.my-site-goes-here.com, can cause ranking issues in Google Search. John Mueller said no, domains with hyphens are not seen as low quality by Google algorithms.