SEO

This day in search marketing history: January 7

Posted by admin on 2023/01/07 at 5:01 am

The Spam Clock in 2011, startup search engine Blekko launched a spam clock that estimated 155 million spam pages had been created since Jan. 1 of that year.

Google’s December 2022 helpful content and link spam updates still rolling out

Posted by admin on 2023/01/06 at 9:22 pm

Google said the two different  Google search algorithm updates – the  December 2022 helpful content system  and the  December 2022 link spam update – may take another week or two to complete their rollout. The helpful content update started Dec. 5, and the link spam update started on Dec.

Daily Search Forum Recap: January 6, 2023

Posted by admin on 2023/01/06 at 9:00 pm

Here is a recap of what happened in the search forums today…

Google and Meta are losing their edge as TikTok, Amazon, Instacart ads grow

Posted by admin on 2023/01/06 at 3:16 pm

2022 marked the first year since 2014 that Google and Meta’s advertising market share dropped below 50%, standing at 48.4%. By the end of 2023, that number is expected to drop to 44.9%. What’s going on.

Search News Buzz Video Recap: Google Still Rolling Out Updates, Start & End Dates Are Confusing, Bing To Add ChatGPT, SEO Is Bad & More

Posted by admin on 2023/01/06 at 1:01 pm

Welcome to the first video recap of 2023, where I start with the January 2023 Google webmaster report. I then explain how the Google helpful content and link spam updates are still rolling out and, more so, still causing volatility…

Google Crawl Stats Report Doesn’t Show Location Of Googlebot Crawl

Posted by admin on 2023/01/06 at 12:51 pm

As you know, Google can now crawl from locations outside of the United States. We know this is rare, it is used in specific situations

Google: Core Web Vitals Not A Google Discover Requirement

Posted by admin on 2023/01/06 at 12:41 pm

Do you need outstanding core web vital scores to be included in Google Discover? The answer is no, at least John Mueller of Google said “we don’t have that connection documented anywhere.”

Microsoft Bing Tests Zoomable Sitelinks

Posted by admin on 2023/01/06 at 12:31 pm

Microsoft Bing is at it again, this time testing a sitelink interface that zooms in and expands as you hover your mouse cursor over the link. It is pretty cool to see this zoomable sitelink interface.

Report: Google Business Profiles Offering Fewer Postcard Verifications

Posted by admin on 2023/01/06 at 12:21 pm

There are reports in the Local Search Forum that in the past few weeks or so, Google has been offering fewer verification methods via postcards than other verification methods, compared to the past.

Google’s John Mueller On Using AI & ChatGPT For Title Tag Ideas

Posted by admin on 2023/01/06 at 12:11 pm

Google’s John Mueller said on Mastodon that using AI or ChatGPT blindly for title tag generation is not a great idea. But he did add that if you are running out of ideas and need some inspiration, you can leverage the tools for some ideas.