SEO

Google Allows Custom Dimensions In GA4 Reports via @sejournal, @MattGSouthern

Posted by admin on 2022/11/08 at 2:56 pm

Google is updating the GA4 custom report builder with the ability to add dimensions and metrics that are important to your business.

How brand marketing helps improve E-A-T signals: An introduction

Posted by admin on 2022/11/08 at 1:00 pm

If you came to SEO from a non-marketing or technical background, it can be beneficial to have a broader understanding of brand marketing. This helps you better ally with your marketing communications colleagues to contribute to improving your website E-A-T.  In this article, I will share some of the core principles of brand marketing and how they may be reflected in criteria that can positively demonstrate expertise, authoritativeness and trustworthiness

Google Rewriting Your Titles Is Not A Sign Of A Quality Issue, Said Google

Posted by admin on 2022/11/08 at 12:51 pm

Google’s John Mueller said on Twitter that Google rewriting your page titles is not a sign of a quality issue with your page or site. He said, some pages have good titles, some have bad – that is just the web.

Google Search Shopping Pre-Owned Green Leaf Labels

Posted by admin on 2022/11/08 at 12:41 pm

Google is showing a green leaf label that says “pre-owned” on Google Shopping results, which I guess are pre-owned. This shows both in the desktop and mobile Google Search shopping results.

New Google Merchant Center User Interface Being Tested

Posted by admin on 2022/11/08 at 12:31 pm

I am hearing some reports that Google is testing a new user interface for the Google Merchant Center. The new interface is not just some design changes but an overhaul of the way you use Merchant Center.

More From Google On AI Content – It’s About If The Content Is Helpful

Posted by admin on 2022/11/08 at 12:21 pm

Since the October Spam update and the helpful content update, many SEOs are saying AI-generated content is being targeted by Google.

More Spend On PPC Than SEO, Twitter Poll

Posted by admin on 2022/11/08 at 12:11 pm

This should come as no surprise – but more people and companies spend more on PPC than on SEO. A Twitter poll from Lily Ray shows that but so does every other spending survey done in this industry.

SEO made simple by SEO Ranker

Posted by admin on 2022/11/08 at 12:00 pm

Skyrocket to the first page of the search engine results with a 14-day free trial of SEO Ranker’s introductory paid plans.

Google Deck Of Cards Wall

Posted by admin on 2022/11/08 at 12:00 pm

10 Google Analytics 4 settings to check before the holiday season

Posted by admin on 2022/11/08 at 11:00 am

Technically, you don’t need Google Analytics 4 (GA4) to measure your holiday sales efforts this season because Universal Analytics (UA) is still active. However, next year at this time UA will no longer be tracking data and the individual accounts will likely be permanently shut down and closed sometime around January 2024.