After maybe four or five days of calm, we are seeing new signs of more larger Google Search ranking algorithm tremors and volatility. This new one seems to just be kicking off, some of the tracking tools are already picking up on it and we have chatter from within the SEO community about a possible update on June 27th and today, June 28th.
The CIO is an important ally to your SEO team.
Change is coming . The way we measure and attribute performance in PPC is going to evolve in 2023. Third-party cookies will be retired
Relevance is talked about a lot in the context of link building. In truth, it’s something that no one can really provide a concrete (or even close to concrete) answer to, because none of us knows exactly how Google measures relevance
There’s no “easy button” for SEO.
Microsoft Bing is testing what might be a featured snippet on steroids with a section named “from this page” in the search results page. This box shows you detailed automated generated question and answer content.
81% of SMB owners credit the success of their business during the pandemic to their marketing strategy. Learn how to create a solid marketing strategy
A week or so ago, Wikipedia announced Wikimedia Enterprise, a paid service for large organizations who want to repurpose Wikimedia content, to pay for that content.
Here is a weird one from Microsoft Bing, it seems to be tested “click to see full answer” in its search results answer section before showing you the answer. I mean, this seems super counterintuitive for a search engine to require an additional click, but hey – search engines test a lot of things.