SEO

Google Rolls Out Short Titles For Product Ads via @sejournal, @brookeosmundson

Posted by admin on 2022/02/24 at 12:13 am

Google Merchant Center introduced a new attribute called the short title.

Daily Search Forum Recap: February 23, 2022

Posted by admin on 2022/02/23 at 10:30 pm

Here is a recap of what happened in the search forums today…

Sneak Peek: The Initial MozCon 2022 Speaker Lineup

Posted by admin on 2022/02/23 at 7:00 pm

Have you been waiting on the edge of your seat for MozCon to start rolling out the lineup of speakers?

New Microsoft Advertising Dynamic Descriptions Ad Text For Bing Search

Posted by admin on 2022/02/23 at 6:37 pm

Microsoft announced a new feature in Microsoft Advertising for Bing search ads named dynamic descriptions. Dynamic descriptions will automatically create descriptions dynamically powered by Microsoft Advertising’s Artificial Intelligence.

Google Ads latency issues and error messages within advertiser console

Posted by admin on 2022/02/23 at 6:33 pm

Google has confirmed the issue and is currently investigating these reports. Please visit Search Engine Land for the full article.

Google AdSense Estimated Earnings Report Is Broken Right Now

Posted by admin on 2022/02/23 at 4:33 pm

There are numerous reports that the Google AdSense estimated earnings report on the AdSense console homepage is reporting much lower than expected earnings. The report does not match up with the earnings in the Reports tab. This seems like a widespread bug impacting most, if not all, AdSense publishers right now

5 HTTP Security Headers You Need To Know For SEO via @sejournal, @martinibuster

Posted by admin on 2022/02/23 at 2:45 pm

Are security headers a part of your SEO audits? Here’s why they should be, alongside the top security headers you need to know. The post 5 HTTP Security Headers You Need To Know For SEO appeared first on Search Engine Journal .

Why Client Trust Is Essential In Paid Media & How To Build It via @sejournal, @oxbird_com

Posted by admin on 2022/02/23 at 1:45 pm

While analytical understanding is paramount in paid media and creativity non-negotiable, earning advertisers’ confidence will help you weather the inevitable storms of performance challenges.

70%+ Of Search Marketers Say Google Ads Cost Per Clicks Are Up

Posted by admin on 2022/02/23 at 1:36 pm

Most search marketers are saying that the cost per clicks are up from last year on Google Ads. In short, most advertisers are saying the overall cost of each click is more expensive this year than it was last year.

Semantic Search: How It Works & Who It’s For via @sejournal, @dcoates

Posted by admin on 2022/02/23 at 12:45 pm

Semantic search combines context and user intent through vector similarity to bring intelligence to search engines.