SEO

Homepage Design & Linking Strategy For Publishers [SEO Case Study] via @sejournal, @dansmull

Posted by admin on 2022/02/09 at 1:45 pm

Redesigning your news site? Consider these lessons learned by a major news publication and discover ways to improve your own internal linking architecture. The post Homepage Design & Linking Strategy For Publishers [SEO Case Study] appeared first on Search Engine Journal

Google tests bulleted lists in ads

Posted by admin on 2022/02/09 at 1:33 pm

Screenshots of the test show up to three bullet points beneath the headline. Please visit Search Engine Land for the full article.

Are Meta Descriptions A Google Ranking Factor? via @sejournal, @mirandalmwrites

Posted by admin on 2022/02/09 at 12:45 pm

The meta description can help search engines and people understand what a webpage is all about. But will it help you rank higher in search? The post Are Meta Descriptions A Google Ranking Factor

Google gives more visibility to local news publishers

Posted by admin on 2022/02/09 at 12:22 pm

Google search may show local news stories more often in Top Stories. Google News Showcase also gets updates.

Expect more messages in Google Search Console

Posted by admin on 2022/02/09 at 12:12 pm

Google said it finished the migration of all the messages into the new Search Console interface.

New Google Atlanta Tower

Posted by admin on 2022/02/09 at 11:43 am

Gold Medal Marketing: 5 Lessons B2B Marketers Can Learn From the Winter Olympics

Posted by admin on 2022/02/09 at 11:30 am

What can the inspiring athletes of the 2022 Beijing Winter Olympics and their compelling stories teach us about crafting the very best in B2B marketing? B2B marketers can elevate their 2022 marketing efforts by taking a close look at some of the powerful characteristics currently on display in Beijing, whether it’s the endurance of Nordic skiers, the swiftness of speed skaters, the strength of downhill skiers, the all-around fitness of hockey players, or the transformative grace of figure skaters. Let’s strap on our B2B marketing skis, don our digital thinking caps, and glide along the pristine snow as we take in five marketing lessons from the 2022 Beijing Winter Olympics.

Bing’s New PubHub Offers Millions Of New Site Visitors via @sejournal, @martinibuster

Posted by admin on 2022/02/09 at 10:17 am

Bing’s new PubHub is a new way to bring millions of site visitors to news sites of all sizes The post Bing’s New PubHub Offers Millions Of New Site Visitors appeared first on Search Engine Journal .

Google: CTAs Above The Fold Is Not Bad For Google Search Or SEO

Posted by admin on 2022/02/09 at 8:59 am

There is a new SEO myth floating around that says CTAs, call to action buttons, placed above the fold is bad for Google search ranking and SEO. That is simply not true and John Mueller of Google said so on Reddit saying “Google search doesn’t say anything about CTA buttons.”

Top Stories 7-Pack Tops the SERPs

Posted by admin on 2022/02/09 at 8:00 am

Back in December of 2021, Google launched a redesigned version of Top Stories on desktop that got relatively little notice. At first glance, it appeared that Google introduced a two-column design, such as this Top Stories pack for “Nerf”: Over time, SEOs spotted a rarer but more interesting variety, the 7-pack. Here’s one for “snow” (a topic very much on my mind in Chicago as I’m writing this post): Beyond the redesign itself, this 7-pack occupies a huge amount of screen real-estate, especially compared to previous Top Stories lists and carousels that were limited to three stories.