In 2021 B2B marketers have continued to find creative new uses of social media marketing as the marketing world has continued another year exploring uncharted territory. We’ve been fortunate to feature many excellent articles on our blog over the year that explore how B2B marketers are utilizing social media marketing to build new levels of success.
Soft 404s can lead to a poor user experience, fewer conversions and impact your site’s visibility more than the loss in PageRank from maintaining them. Here’s how to properly deal with expired landing pages. Please visit Search Engine Land for the full article.
Google is developing a new responsiveness metric that could be a replacement for First Input Delay The post Google Is Creating A New Core Web Vitals Metric appeared first on Search Engine Journal .
Sometimes people change their names, for legal reasons, maybe when they get married, maybe they go from a pseudonym to using their real name. What do you do if you change your name or your author on your web site changes their name – how will Google handle it from an SEO perspective
RankRanger and Semrush provided us with exclusive data breaking down the two product reviews updates we had this year.
As expected, Google is now letting health providers and facilities to go into their Google Business Profile and select the insurances they accept. This option should be under the info tab, then a section named “Accepted Health Insurance” should show up for your facility
This post was sponsored by Don’t Panic. The opinions expressed in this article are the sponsor’s own.
Bing announced last week that you can now search Bing and Bing Local for store stock availability and choose to buy online and pick up in-store. I honestly wasn’t sure if it was new, because often Microsoft will repost the same news over and over again, espesially around the holidays to remind searchers about features.
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google had another Google Ads bug impacting ad spend…
We have yet another Google Ads spending bug to report, this one was related to Google advertisers using Target ROAS or Maximize Conversion Value bid strategies on some campaigns on December 2, 2021. These advertiser may have experienced “spending fluctuations.”