Artificial intelligence encompasses multiple concepts, deep learning is a subset of machine learning, and natural language processing uses a wide range of AI algorithms to better understand language. Please visit Search Engine Land for the full article.
Google lead form extensions are a powerful tool for Search, Display, YouTube, or Discovery campaigns. Read about them here
Looking to hire an SEO writer for your brand? The difference between an SEO copywriter and content writer can affect your campaign’s success
Plus, tactics for content resilience in a dynamic search landscape. Please visit Search Engine Land for the full article.
Google’s search engine, as a business, relies on us (in both SEO and PPC) participating in its business model.
This morning I’ve been noticing a lot of complaints about the Google Search Console Performance report being delayed and data not fully being represented. It seems to be a global issue and even John Mueller of Google confirmed there is an issue at the moment.
Financial analysts estimate Google is paying Apple $15 billion to remain the default search provider on the Safari browser.
Note: This guide was co-authored by Caitlin Boroden and Kristi Barrow. The largest players in website analytics
A week after Google made a change to the titles it produces in its search results, the search company confirmed it actually did make these changes. I mean, why didn’t Google just write about it when they first noticed it, did they think we wouldn’t notice?
Google now has a notice when you add Google Posts in Google My Business that those posts can appear not just on Google properties but third-party sites. Claire Carlile posted a screenshot of Google notifying her of this and asked on Twitter “which third party sites would posts appear on?”