SEO

The New Rules of Customer Generation [Webinar] via @sejournal, @hethr_campbell

Posted by admin on 2021/08/23 at 11:45 am

Struggling to drive demand for your SaaS or tech company? Join this webinar and learn a new marketing approach to outperform your competition. The post The New Rules of Customer Generation [Webinar] appeared first on Search Engine Journal

SERP trends of the rich and featured: Top tactics for content resilience in a dynamic search landscape

Posted by admin on 2021/08/23 at 10:29 am

There is no single tactic that works in isolation. The SERP is so highly dynamic at the moment, that aiming for, or banking on a single part of the SERP is likely to leave you vulnerable to traffic disruption if/when things evolve. Please visit Search Engine Land for the full article

The case for advertising on search engines other than Google

Posted by admin on 2021/08/23 at 10:08 am

If we break out of that loop and adopt these new platforms, despite our hesitations about volume and UX, we give them the chance to get better. Please visit Search Engine Land for the full article.

Awkward: SMBs think they know their customers; their customers disagree; Monday’s daily brief

Posted by admin on 2021/08/23 at 10:00 am

Plus, should Google be the content curator AND creator? Please visit Search Engine Land for the full article

Google’s Danny Sullivan Wants to Fix Page Title Rewrites via @sejournal, @MattGSouthern

Posted by admin on 2021/08/22 at 11:54 pm

Google’s Danny Sullivan hears the criticism of the recent page title rewrite update and suggests a way that it could be improved. The post Google’s Danny Sullivan Wants to Fix Page Title Rewrites appeared first on Search Engine Journal

Google Ads Includes Impression Share Data in Custom Columns via @sejournal, @hoffman8

Posted by admin on 2021/08/21 at 3:26 pm

Google Ads has announced that some impression share metrics will now be available for use within custom columns.

Blue Zurich City Sign In Google Zurich Office

Posted by admin on 2021/08/21 at 12:16 pm

Google Search Console Insights Shirt

Posted by admin on 2021/08/21 at 7:34 am

Google Has No Plans To Separate Out Control Of Indexing For Discover or Top Stories

Posted by admin on 2021/08/21 at 3:04 am

Google’s John Mueller said on Twitter that the search company has no plans to separate out indexing and visibility controls specifically between Google News, Search, Discover or Top Stories.

Cross-language Results Google Search Console Performance Filter

Posted by admin on 2021/08/20 at 11:25 pm

Google has a new (I think new) filter in the Google Search Console Performance report named Cross-language Results. I have never seen this filter, but I suspect this is related to if Google Search will take other languages, translate them for you, and include them in the search results.