SEO

How Do You Outrank Bigger Sites for High Competition Keywords? via @sejournal, @rollerblader

Posted by admin on 2021/07/20 at 1:45 pm

How can you compete against much larger competitors on a valuable keyword?

Google categorizes what organic search traffic drops look like

Posted by admin on 2021/07/20 at 1:01 pm

This is the first time Google illustrated what different types of traffic drops look like. Please visit Search Engine Land for the full article.

How to Work With an SEO Agency (And Secrets They Won’t Tell You) via @sejournal, @tonynwright

Posted by admin on 2021/07/20 at 12:45 pm

There are secrets to building a good SEO agency-client relationship. Learn how to grow, nurture, and get the most out of this partnership. The post How to Work With an SEO Agency (And Secrets They Won’t Tell You) appeared first on Search Engine Journal

Google: Core Updates Can Impact People Also Ask (PAA) Results

Posted by admin on 2021/07/20 at 12:42 pm

Google’s John Mueller was asked if a core update can have the people also ask (PAA) results show up more or less often. John said yes, it can, just like it can with rich results and featured snippets.

Three strikes, you’re out: Google’s new ad policy violations pilot

Posted by admin on 2021/07/20 at 12:00 pm

Google Ads plans to expand the scope of the project after the initial pilot to include more policy types. Please visit Search Engine Land for the full article.

Why First-Party Data Should Lead Your Organic Search Strategy via @sejournal, @lorenbaker

Posted by admin on 2021/07/20 at 11:45 am

Discover how leveraging first-party data can inform your SEO strategy and drive more profitable and sustainable revenue. The post Why First-Party Data Should Lead Your Organic Search Strategy appeared first on Search Engine Journal .

Write from the Heart for More Memorable B2B Content Marketing

Posted by admin on 2021/07/20 at 10:30 am

B2B marketers have been pushing for personalized content for a good long while. Now we’re also trying to humanize content — to make the case that B2B buyers are human beings who want to connect with other humans on an emotional level

Why GoogleBot Doesn’t Crawl Enough Pages on Some Sites via @sejournal, @martinibuster

Posted by admin on 2021/07/20 at 10:17 am

Google’s John Mueller explains the factors that influence how many pages from a site get crawled… and why some pages are not crawled The post Why GoogleBot Doesn’t Crawl Enough Pages on Some Sites appeared first on Search Engine Journal .

Would you have pursued a four-year degree in PPC or SEO?; Tuesday’s daily brief

Posted by admin on 2021/07/20 at 10:00 am

And, the Marketoonist provides some perspective on what consumers really care about. Please visit Search Engine Land for the full article.

Google drops AMP label in mobile search results

Posted by admin on 2021/07/20 at 8:43 am

After five years of Google showing the AMP lightening bolt icon for AMP pages in the mobile results – it is now gone. Please visit Search Engine Land for the full article