Why machine learning and understanding searcher intent is so important to search
Write for the user, don’t get bogged down in keywords – it is all about searcher intent. Please visit Search Engine Land for the full article
Write for the user, don’t get bogged down in keywords – it is all about searcher intent. Please visit Search Engine Land for the full article
No longer merely a ‘review site,’ Yelp repositioning as a ‘one-stop local platform’ to communicate and transact with local businesses. Please visit Search Engine Land for the full article.
The AMP enhancement report and the URL inspection tool can now show you issues with your signed exchanges. Please visit Search Engine Land for the full article
Australians who go to Google are seeing a notice, a pop up, on Google Search that reads “The way Aussies use Google is at risk.” It adds “your search experience will be hurt by new regulation” and then asks the user to dismiss the alert or learn more.
Pascal Birchler, a Developer Programs Engineer at Google and works closely on WordPress related tasks, used this 𤅠facepalming emoji after quoting this on Twitter “a good-looking XML sitemap will bring a better user experience.”
Bing’s engineering team has a new home on the web for sharing official news and answering questions from site owners.
There has been a ton of chatter in the SEO industry around GPT-3, Generative Pre-trained Transformer 3, an autoregressive language model that uses deep learning to produce human-like text and its use for translating content that Google might want to consume. Google does not want to consume it, Google does not want you to use GPT-3 to translate your content and be fed it for indexing.
An update to Google Chrome will highlight certain pages with a “fast page” label. That’s determined based on whether they provide a good user experience. The post Google Chrome to Highlight Fast Pages on Mobile via @MattGSouthern appeared first on Search Engine Journal .
Here is a recap of what happened in the search forums today…