SEO

New Bing Webmaster Tools – Overview and Review via @martinibuster

Posted by admin on 2020/07/30 at 12:35 pm

Bing officially rolls out new Webmaster Tools.

Google: Negative Review Sites Don’t Hurt Your Sites Search Ranking

Posted by admin on 2020/07/30 at 11:34 am

Google’s John Mueller was asked in a recent Google webmaster hangout video if negative search results about a brand can hurt that brand’s web site from ranking in Google search. John said no – it shouldn’t. John also talked a bit about if there is a need or not to do reputation management in general

Boosting and Deepening Engagement through Empathy in B2B Marketing

Posted by admin on 2020/07/30 at 10:30 am

Empathy is more than a buzzword. It’s not a box to be checked, or an added finishing touch for content. If B2B marketers want to successfully engage human audiences and break free from the deluge of irrelevant messages swirling around today’s customers, empathy needs to be at the center of all strategic initiatives from start to finish.

Google Drops The Wear A Mask. Save Lives. Doodle

Posted by admin on 2020/07/30 at 9:17 am

Today on Google’s home page was suppose to be a special Google Doodle, a special Google logo, to get people to wear masks. It showed the different letters in the Google logo, wearing different types of masks and then social distancing

Feedback optimization: A user-first approach to SEO

Posted by admin on 2020/07/30 at 8:55 am

Feedback optimization is the process of using readers’ comments to improve your content. See how this strategy can improve SEO performance while creating better search results for your audience. Please visit Search Engine Land for the full article.

Google Search Console adds image license structured data support

Posted by admin on 2020/07/30 at 8:53 am

Now you can debug your image license markup in the Rich Results test tool or in Search Console. Please visit Search Engine Land for the full article.

Bing’s new URL Inspection tool: What it does and why to use it

Posted by admin on 2020/07/30 at 7:43 am

A quick side-by-side of Bing vs Google’s URL Inspection tools.

Bing’s new URL Inspection tool: What it does and why to use it

Posted by admin on 2020/07/30 at 7:43 am

A quick side-by-side of Bing vs Google’s URL Inspection tools. Please visit Search Engine Land for the full article

Google blows up ad headline font in new test

Posted by admin on 2020/07/30 at 7:18 am

Headline one goes big in this latest Google Ads test. Please visit Search Engine Land for the full article.

Did the Facebook Ads boycott actually work?

Posted by admin on 2020/07/30 at 6:34 am

Ad spending data from thousands of advertisers suggests the boycott had little impact on Facebook’s revenues. Please visit Search Engine Land for the full article.