SEO

Google: Make Your Site Architecture Easy & Interesting

Posted by admin on 2020/07/13 at 5:17 pm

Google’s John Mueller said the way to make your site architecture and navigation easy and interesting is to make a “smart site structure.” This will not only help GoogleBot find your content and more interesting pages but also help users navigate and convert on your web site.

When AMP and other Google initiatives go to the grave, are your SEO efforts going with it? [Video]

Posted by admin on 2020/07/13 at 3:28 pm

Before adopting, SEOs need to consider how long a new feature may be around for, the cost of implementation and maintenance, and whether increased visibility leads to increased revenue. Please visit Search Engine Land for the full article.

Target Google Ads audiences based on new predicted purchase and churn metrics in Google Analytics

Posted by admin on 2020/07/13 at 3:23 pm

Available in App + Web properties, automate audience creation based on predicted behavior. Please visit Search Engine Land for the full article.

Vlog #75: Purna Virji On Search Accessibility & Inclusion & PPC Automation

Posted by admin on 2020/07/13 at 3:01 pm

Purna Virji is the Senior Manager of Global Engagement at Microsoft Advertising, won the US Search Personality Award and is one of the most kind people in the industry. Her job is to share new technology at conference and events with…

How to Become an SEO Expert via @MrDannyGoodwin

Posted by admin on 2020/07/13 at 2:00 pm

Want to become an SEO expert? Awesome! Here are 21 things you need to know to truly become an SEO expert today

Google Ads to Ban Spying Products & Software via @SusanEDub

Posted by admin on 2020/07/13 at 1:06 pm

Enforcement starts on August 11 of this year. After that, accounts will be given a 7-day warning before suspension.

10 Signs Your Digital Marketing Strategy Needs an Overhaul via @jasonhennessey

Posted by admin on 2020/07/13 at 1:00 pm

If you’re looking for a sign that your digital marketing could use a makeover, check out this list. The post 10 Signs Your Digital Marketing Strategy Needs an Overhaul via @jasonhennessey appeared first on Search Engine Journal .

Google Analytics Adds Predictive Features for Advertisers via @SusanEDub

Posted by admin on 2020/07/13 at 12:42 pm

The two new features aim to give greater audience insights for more robust targeting in Google Ads. The post Google Analytics Adds Predictive Features for Advertisers via @SusanEDub appeared first on Search Engine Journal .

How Can Marketers Be More Inclusive with Content and Influencers Right Now?

Posted by admin on 2020/07/13 at 11:59 am

The post How Can Marketers Be More Inclusive with Content and Influencers Right Now? appeared first on Online Marketing Blog – TopRank® .

Video: Purna Virji of Microsoft on inclusion and accessibility in search

Posted by admin on 2020/07/13 at 9:26 am

Purna also won the US Search Personality Award in 2019 and is just a really good person. Please visit Search Engine Land for the full article