SEO

Google’s mobile-first indexing guide update emphasizes the same content across site versions

Posted by admin on 2020/01/22 at 1:39 pm

New guidance has been added in numerous areas, including crawling, structured data, visual content and best practices. Please visit Search Engine Land for the full article.

Become a Search Engine Land MVP and you could win a FREE ticket to SMX!

Posted by admin on 2020/01/22 at 1:17 pm

Share and have a shot at scoring some sweet stuff. Please visit Search Engine Land for the full article

Marketing Website Accessibility in the Age of Assumptions via @kim_cre8pc

Posted by admin on 2020/01/22 at 12:45 pm

Here’s what you need to know before adding website accessibility services to your digital marketing or web design company’s offerings.

Raising the stakes on product category pages

Posted by admin on 2020/01/22 at 11:32 am

Aleyda Solis and Arsen Rabinovich discuss ways to make your category pages more competitive and adapt to inventory shifts. Please visit Search Engine Land for the full article.

What B2B Marketers Need to Know About Experiential Content

Posted by admin on 2020/01/22 at 11:30 am

Experiential content will help drive 2020’s digital agenda, and savvy B2B marketers should take notice. Experiential is a word with subtly differing meanings depending on which setting it’s used in, however at the core of each definition is the fact that it all boils down to experiences . Experiential content makes us a central part of a story, and not just a passive subject receiving a one-way brand message

Video: Josef Sperzel talks technical SEO and using Python to pull data

Posted by admin on 2020/01/22 at 10:14 am

Sperzel says he’s most excited about using Python to do data visualization and streamline the processes behind technical SEO. Please visit Search Engine Land for the full article.

Google Logo Unicorn Squishy

Posted by admin on 2020/01/22 at 9:57 am

Video: Google Image Search Ranking & Optimization

Posted by admin on 2020/01/22 at 5:07 am

Google has released a new video on how image search rankings work. John Mueller of Google answered how to rank images on Google and provided useful tips on the topic.

Overthinking Natural Links? Google: If It Is Natural, It Is Natural.

Posted by admin on 2020/01/22 at 2:33 am

Is it this simple? John Mueller of Google said on Twitter “You’re overthinking it

Google AMP Stories Expands To Animals, Insects & More

Posted by admin on 2020/01/22 at 12:44 am

When Google launched AMP Stories, it was mostly to cover people and news events around people. Now it seems to have expanded beyond human beings and to animals, insects and more.