It’s time to go through your website and figure out if this is the experience we want customers to have, especially on a mobile device. Please visit Search Engine Land for the full article
Joy Hawkins shares the top 5 features she’d like Google My Business to update or change this year. Please visit Search Engine Land for the full article.
With a projected 30-40% loss of user data in Safari with ITP in 2020, marketers are going to have to re-think how to handle attribution in the coming year.
A reliable data flow will help automation tools we started to use in past years do their jobs better. Please visit Search Engine Land for the full article.
Show Google that you’re a trusted entity with a focus on your expertise, authoritativeness and trustworthiness in the new year. Please visit Search Engine Land for the full article.
This is the year to let the search engines perform the complicated tasks so PPC practitioners move back to the pilot’s seat to drive better results. Please visit Search Engine Land for the full article.
Google has changed the button for your local knowledge panel from “write a review” to “get more reviews” for the businesses you manage. When you click that new button, Google gives you a way to share with people the ability to leave reviews for your business, as opposed to taking you to write a review.
About six months ago Google was testing an option to select or “choose” your area or location when a local pack comes up in the search results. Well, now I even see the “choose area” link for local pack results after six-months of testing.
Posted by Cyrus-Shepard New year, new you — when it comes to SEO reporting, at least! We’re kicking off 2020 with a comprehensive yet gloriously simple recipe from Cyrus Shepard for creating truly effective SEO reports. From tying KPIs to business metrics to delivering bad news effectively, your reports have never looked so good. Click on the whiteboard image above to open a high resolution version in a new tab! Video Transcription Okay, so we have 400 broken pages
Here is a recap of what happened in the search forums today…