What To Do When the Click Disappears: Surviving SEO In The AI-Driven SERP via @sejournal, @AdamHeitzman
Rankings don’t guarantee traffic anymore. Here’s how to optimize for AI visibility and brand mentions in a zero-click world
Rankings don’t guarantee traffic anymore. Here’s how to optimize for AI visibility and brand mentions in a zero-click world
Google has released the August 2025 spam update on August 26, 2025 at around 12:00 pm ET. This update applies globally and to all languages and will take a few weeks to complete.
While Google expanded AI Mode access to 180+ countries and regions last week, Google is testing AI Mode in currently unsupported regions. Such regions including countries in the European Union, including Romania.
A new survey from NP Digital says that only 4% of the 1,000 people surveyed said they do not click from the Google AI Overviews. 13.3% of people surveyed said they do click every single time within an AI Overview, 30.5% said they often click, 41.5% said they sometimes click and 10.3% said they rarely click through.
After seeing the loyalty pricing and discounts in the Google search results and shopping ads, Google has now announced that they have new loyalty offerings in Merchant Center and also loyalty goal in Google Ads.
Google Ads renamed the “Chat” section or button in the Google Ads interface to “Ads Advisor.” The Chat feature was spotted earlier this year in January, and I guess Google would rather call it an “advisor” and not “chat.”
Slow growth, wasted budgets, missed AI opportunities: symptoms of the digital performance gap.
Many see Perplexity’s Discover pages as programmatic SEO. What they reveal is something more ambitious, a swing for the fences.
Google says it wants to show more links in AI Mode, rolling out embedded carousels, smarter inline links, and expanding Web Guide. The post Google Wants To Show More Links In AI Mode appeared first on Search Engine Journal .
Google released the August spam update, impacting search results worldwide. The rollout may take a few weeks to complete. The post Google Rolls Out August Spam Update Targeting Search Quality appeared first on Search Engine Journal .