SEO

How LLMs Interpret Content: How To Structure Information For AI Search via @sejournal, @cshel

Posted by admin on 2025/04/28 at 10:30 am

LLMs don’t need schema; they need structure. Learn how to format your content for visibility in AI Overviews, ChatGPT, and Perplexity. The post How LLMs Interpret Content: How To Structure Information For AI Search appeared first on Search Engine Journal .

How LLMs Interpret Content: How To Structure Information For AI Search via @sejournal, @cshel

Posted by admin on 2025/04/28 at 10:30 am

LLMs don’t need schema; they need structure. Learn how to format your content for visibility in AI Overviews, ChatGPT, and Perplexity.

Google Search Console API Data Stuck On April 22

Posted by admin on 2025/04/28 at 9:56 am

I am hearing reports that the Google Search Console API and tools that use the API, including Big Query exports, bulk exports and third party tools, are stuck with data from April 22nd but nothing sooner.

Google Updates Gemini/Vertex AI User Agent Documentation via @sejournal, @martinibuster

Posted by admin on 2025/04/28 at 9:17 am

Google’s updated guidance clarifies that Google-Extended does not affect search inclusion, nor is it a ranking signal The post Google Updates Gemini/Vertex AI User Agent Documentation appeared first on Search Engine Journal .

Google Search Ranking Volatility Spiked Friday – April 25th

Posted by admin on 2025/04/27 at 12:45 pm

In my Friday video, I mentioned some more volatility heating up on Friday morning and I promised to cover it if I see more signs of that update.

Daily Search Forum Recap: April 25, 2025

Posted by admin on 2025/04/25 at 2:00 pm

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google reported earnings last night and their ad revenue continues to grow…

Search News Buzz Video Recap: Google Earnings Report, Ranking Volatility, AI Overviews Harm Clicks, Search Ads Grow & More

Posted by admin on 2025/04/25 at 12:01 pm

This week, guess what, we saw more Google search ranking volatility heat up mid-week. Several new studies have come out showing that AI Overviews hurt click-through rates from search results.

The 8 Most Important PPC KPIs You Should Be Tracking via @sejournal, @brookeosmundson

Posted by admin on 2025/04/25 at 12:00 pm

Discover the essential PPC KPIs, beyond CTR and CPC, to measure profit, incrementality, and real business impact from your paid media. The post The 8 Most Important PPC KPIs You Should Be Tracking appeared first on Search Engine Journal .

Google: Image Streaming Is Not SEO Friendly

Posted by admin on 2025/04/25 at 11:51 am

Google’s John Mueller pretty much said that using image streaming techniques will not result in an SEO friendly outcome. He actually said, “It’s a great way to prevent your images from being found through search engines.”

Google Mobile Tests Search Snippet With Blue URL & URL / Site Name Switch

Posted by admin on 2025/04/25 at 11:41 am

Google is testing a new version of the mobile search results snippets where the URL is now blue, still clickable. Also, a variation where they are switching the placement of the URL and the site name.