SEO

AI Systems Often Prefer AI-Written Content, Study Finds via @sejournal, @MattGSouthern

Posted by admin on 2025/08/18 at 3:27 pm

A peer-reviewed study finds LLMs often prefer AI-written content over human text in pairwise tests. The post AI Systems Often Prefer AI-Written Content, Study Finds appeared first on Search Engine Journal .

Google Makes Merchant API Generally Available: What’s New via @sejournal, @MattGSouthern

Posted by admin on 2025/08/18 at 2:28 pm

Google makes Merchant API generally available and announces plans to sunset the Content API. New features include order tracking, issue resolution, and Product Studio.

Daily Search Forum Recap: August 18, 2025

Posted by admin on 2025/08/18 at 2:00 pm

Here is a recap of what happened in the search forums today…

Why CMOs Should Rethink ROAS As A North Star Metric via @sejournal, @brookeosmundson

Posted by admin on 2025/08/18 at 12:15 pm

ROAS looks great in reports, but it can distort your strategy. Here’s how to rethink your KPIs for long-term growth, not just short-term wins.

Google Search Ranking Volatility Cooled & Calmed This Weekend

Posted by admin on 2025/08/18 at 11:51 am

It has been week after week of intensely heated Google search ranking volatility, and it is time I start reporting when the volatility cools or calms down. Well, this weekend we had a bit of a cooling period, where the chatter within the SEO community lightened up and the third-party tools showed lower volatility.

Google Updates Google Ads API Documentation

Posted by admin on 2025/08/18 at 11:41 am

As I briefly mentioned two weeks ago, Google has updated the Google Ads API documentation. Now, Google had told us what exactly was updated from the previous version

Google Ads Language Targeting For Search Campaigns Going Away

Posted by admin on 2025/08/18 at 11:31 am

Google Ads will be removing the language targeting setting from Google Ads Search campaigns by the end of 2025.

Why The Last Year Has Been The Biggest Challenge For CMOs via @sejournal, @gregjarboe

Posted by admin on 2025/08/18 at 11:30 am

From AI disruption to vanishing attribution, this breakdown of CMO challenges offers a realistic view and tactical path through one of marketing’s most volatile years. The post Why The Last Year Has Been The Biggest Challenge For CMOs appeared first on Search Engine Journal .

Google Ads New Preview Ad Link In View Asset Details

Posted by admin on 2025/08/18 at 11:21 am

Google may have added a new convenient feature in the Google Ads console that lets you preview ads directly from the view assets detail screen. Clicking on the preview ad button shows the preview within the same window.

Tired Of SEO Spam, Software Engineer Creates A New Search Engine via @sejournal, @martinibuster

Posted by admin on 2025/08/18 at 11:14 am

A software engineer fed up by SEO spam in mainstream search engines creates a brand new one from scratch.