LinkedIn unveils research-backed creative principles to boost B2B ad performance, as 90% of CMOs seek bolder marketing approaches. The post LinkedIn Reveals Data-Backed Formula For B2B Ad Success appeared first on Search Engine Journal .
LinkedIn releases new content guidelines, prioritizing professional insights while penalizing promotional posts and engagement-bait tactics.
Here is a recap of what happened in the search forums today…
OpenAI hires Chrome veteran Darin Fisher, signaling plans to develop web browser challenging Google’s market dominance. The post OpenAI Hires Former Chrome Engineer, Eyes Browser Battle appeared first on Search Engine Journal .
Join us as we dive into exclusive survey data from industry-leading SEOs, digital marketers, content marketers, and more to uncover 2025 priorities and challenges. The post Preparing For 2025: SEO Priorities And Challenges You Need To Know appeared first on Search Engine Journal .
Danny Sullivan, Google’s Search Liaison, has finally explained why it has made it harder to find the results count when doing a Google Search. He said it can be a distraction and is something that researchers are focused on, when in reality, Google Trends provides better data for those researchers.
There are a number of cases where sites hit by the expanded Google site reputation abuse policy, where Google issued a number of immediate manual actions, are moving the directories that were hit to a new location on the domain name. It would be a mistake to do that in the long run and can lead to more penalties and potentially the whole site being penalized.
Google is updating its Google Ads Misrepresentation – Misleading Ad Design policy to have stronger and clearer enforcement over ads that use buttons that are deceptive and unclear. Google wrote, “ads that make it difficult for the user to understand they are interacting with an ad by using standalone buttons in image ads that lack clear context explaining their function, or whose prominence relative to the surrounding ad content is disproportionate, are restricted.”
Google is testing yet another format for its AI Overviews. This one looks like Google is grouping answers for a more generic query into multiple categories of responses. Google is placing them into these card blocks, that can either show you a new AI Overview or more search results, it seems.
Google Analytics added Merchant Center recommendations directly to the recommendations section within Google Analytics. Google said these recommendations will “alert you to issues preventing your products from being approved in Google Merchant Center.”