SEO

Google Local Service Ads Automated Lead Dispute System

Posted by admin on 2024/08/02 at 11:41 am

A few weeks ago, Google announced it is doing away with how it does credits and disputes for Local Service Ads and is switching to an automated system. It seems like that system is now live, up and running.

Google Ads Tacks On Canadian Advertisers A 2.5% Surcharge

Posted by admin on 2024/08/02 at 11:31 am

Google notified advertisers in Canada they are charging a 2.5% surcharge on top of everything for buying ads on Google. This is on top of many of these advertisers losing the credit card payment option, which was as good as cash for many of them.

Separate Ad Group In Google Ads Can Remove AI-Theming

Posted by admin on 2024/08/02 at 11:21 am

Ginny Marvin, Google’s Ads Liaison, said if you put similar keywords in separate ad groups that can essentially make both eligible to be considered for auction selection. It would essentially remove AI-theming (if that is a word) because they are in different ad groups.

Google Tests Explore More With Search Section

Posted by admin on 2024/08/02 at 11:11 am

Google seems to be encouraging searchers to search more for more types of queries with a new “Explore more with Search” carousel. It shows the searcher other topics, with photos, on what they can search on.

Google To Allow Pubic Hair Grooming Ads In September 2024

Posted by admin on 2024/08/02 at 11:05 am

Google will update its Google Ads policy on September 3, 2024, to allow public hair grooming services to be advertised on the Google Ads network, including Display, YouTube, and Search.

Understanding & Optimizing Cumulative Layout Shift (CLS) via @sejournal, @vahandev

Posted by admin on 2024/08/02 at 10:30 am

Find out how Cumulative Layout Shift (CLS) can affect your website and why it’s important to optimize for this Google ranking factor. The post Understanding & Optimizing Cumulative Layout Shift (CLS) appeared first on Search Engine Journal

What Are Breadcrumbs & Why Do They Matter For SEO? via @sejournal, @sejournal

Posted by admin on 2024/08/02 at 9:00 am

Improve SEO and user experience with breadcrumbs on your website.

Google Confirms Robots.txt Can’t Prevent Unauthorized Access via @sejournal, @martinibuster

Posted by admin on 2024/08/02 at 7:25 am

Google’s Gary Illyes confirms that robots.txt is ineffective at stopping unauthorized access The post Google Confirms Robots.txt Can’t Prevent Unauthorized Access appeared first on Search Engine Journal .

Directional Reporting in GA4 — Whiteboard Friday

Posted by admin on 2024/08/02 at 7:00 am

In this episode of Whiteboard Friday, Dana discusses the importance of directional reporting in GA4 and provides practical tips for how to present traffic data.

Google Ads Reporting & Some Interfaces Are Down For Advertisers

Posted by admin on 2024/08/01 at 8:05 pm

Google Ads is currently having an outage for many of its reporting interfaces across Report Editor, Dashboards, and Saved Reports in the Google Ads web interface. Plus, The Products, Product Groups and Listing Groups pages are down across the web interface, API, and Google Ads Editor.