Unlock the power of AI for marketing data discovery and streamline your call tracking process. Learn how to enhance customer insights today! The post 21 AI Use Cases For Turning Inbound Calls Into Marketing Data [+Prompts] appeared first on Search Engine Journal .
Here is a recap of what happened in the search forums today…
Google begins automatically surfacing social media posts on Google Business Profiles.
Currently, Bing Webmaster Tools will give you up to six months of data, but Microsoft may extend that up to 24 months. Fabrice Canel from Microsoft said on X, “We will consider extending to 2 years.”
Imagine you pay for an advertisement, someone then clicks on that ad and is then able to see local competitors.
The updated Google Search Quality Raters guidelines last week and added an example of that it considers the “lowest quality pages.” In section 4.7 it states the only mention of using AI and writes, “The website terms of use states that “some articles” are generated by artificial intelligence and may have errors or be out of date; there is no indication to which pages this statement applies. The information in this article is not trustworthy and is Lowest E-E-A-T.”
There is a thread on Reddit asking site owners how they are dealing with the new various Google updates and the associated traffic drops. One Redditor responded that he would go from 500 articles to 5,000 articles written using AI to make up for the traffic drop.
This is just a friendly reminder that Google will replace First Input Delay (FID) with Interaction to Next Paint (INP) as a Core Web Vital metric tomorrow, Tuesday, March 12, 2024.
It used to be that outsourcing your marketing meant finding the villager with the loudest voice and wittiest turn-of-phrase to walk the lanes hawking your wares. Needless to say, marketing has evolved.
If you’re using the exact same PPC strategies you were deploying in 2023, the new year is the perfect time to try something new. The post Try These PPC Strategies For Your B2B Business In 2024 appeared first on Search Engine Journal .