Not all companies can spend $200 or more a day on paid search.  Many smaller firms simply don’t have that level of cash-flow to dish out, regardless of the return on investment. Because of this, managing a smaller paid search campaign becomes even more critical than ever before.  Manish wrote a great post on steps to […] Author information Justin Croxton CEO at Que Commerce Justin Croxton is the CEO of Que Commerce, a New Jersey digital marketing agency centered on the world of search engine optimization and paid search. Twitter Facebook Google+ LinkedIn The post How Marketing And Probabilities Can Save You $1000’s In PPC Spend by @@Que_Commerce appeared first on Search Engine Journal .

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How Marketing And Probabilities Can Save You $1000’s In PPC Spend by @@Que_Commerce

Tags: news, paid search, ppc, ppc management

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