Ultimately, to measure Search Engine Optimization (SEO) success, you aren’t necessarily looking at individual metrics – you are looking for a connection between the metrics – and the resulting affect on revenue. If my lead seems to negate the name validity of the SES San Francisco session, ‘Meaningful SEO Metrics,’  it is completely unintentional.

See the original post here:
Is It The SEO Metrics Or The Connections Between?

Tags: marketing pr conferences, online marketing, search engine strategies, SEO, share of voice, web analytics

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