Jan 23
13
When Google announced the helpful content update , many in the SEO industry expected AI-generated content to get hit hard. I was expecting AI-generated content to get wiped out by this supposedly sweeping update, comparable to 2011’s Panda algorithm update. Yet, no major impact was recorded .
This week, the December 2022 Google helpful content update and link spam updates are finally complete after a long, long wait. There was a lot of movement on Wednesday…
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Search News Buzz Video Recap: Google Helpful Content & Link Spam Updates Done, Linking To Sellers, AI Content & Apple Business Connect
Google Cloud is launching new and updated AI tools to provide customers with a smoother online shopping experience and assist retailers with in-store inventory management.
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Google Cloud Launches New AI Tools for Retailers via @sejournal, @MattGSouthern
After a long slow and paused rollout, Google has said that both the December 2022 helpful content update and December 2022 link spam update are now done rolling out. Google said both completed rolling out on Thursday, January 12, 2023.
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Google’s Helpful Content & Link Spam Updates Done Rolling Out On January 12th
Google is now testing the Google Ads sponsored label in the product listing results within the more products section in an additional result.
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Google Sponsored Label In Product Listing Results
A Reddit thread asks if Google engages in link-buying sting operations where they will pretend to want to buy a link and then use that to penalize the network. John Mueller of Google responded by saying “I get sent offers all the time, to an official Google email address.” That means, Google does not need to proactively do that, they come to Google without any official or necessary operation.
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Does Google Conduct Link Buying Sting Operations? They Don’t Need To.
Google has a “recent images” photo carousel for some knowledge panels. For example, Google had this for a search on the [golden globes] last week, where it shows photos from the event that were recently taken and published.
Follow this link:
Google Knowledge Panel Recent Images Carousel
Mike Blumenthal dropped a simple but thoughtful local SEO tip that all businesses should do some time in the near future. Just check the featured photos that Google selected to be displayed in your Google Maps pin overlay.
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Local SEOs: Check Your Photos In Your Google Maps Pin Overlay
Jan 23
13
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Google Premier Partner Awards Event
B2B Marketers Prioritizing Data and Technology to Succeed in 2023 86 percent of B2B marketers have said they will invest more in technology during 2023 that they did in 2022, with 36 percent planning major increases, while 46 percent noted that centralizing and unifying data were their top priorities for making better use of data in the coming year, according to recently-released Association of National Advertisers (ANA) survey data. ANA Microsoft eyes $10 billion bet on ChatGPT Microsoft has reportedly been in talks to invest $10 billion in the OpenAI research organization — the group behind the popular ChatGPT artificial intelligence (AI) chatbot technology — funding that would value OpenAI at some $29 billion, and eventually see Microsoft holding a 49 percent stake in the organization.
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Elevate B2B Marketing News: Rising B2B Tech Investment, ChatGPT Goes Pro, Top Marketing Word Study, & New Global Ad Spend Data