Google sent out an email and posted an update that it will update the Political content policy for Google Ads to include the following regional restriction for the European Union (EU). This goes into effect in September 2025.
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Google Ads Updates EU Political Content Policy For September 2025
Google’s Ginny Marvin, the Google Ads Liaison, was asked if negative keywords are included in the algorithms to help train smart bidding. Ginny Marvin responded, saying they are one of the criteria the system checks for campaign and ad group eligibility.
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Google Ads On If Negative Keywords Train Smart Bidding
Google is testing adding an icon and a line separator/divider for the AI Mode tab under the search bar. Google always placed the AI Mode tab at the first spot on the left, but now it is testing making it stand out even more with an icon and this divider.
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Google Tests AI Mode Tab Icon With Divider
Google is testing the Ask Anything In AI Mode feature, which we saw in the people also ask, now in the Google Search product listings.
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Ask Anything In AI Mode Within Google Product Search Listings
AI can support your SEO workflow, but it still needs direction. Here’s how to stay in control while using it effectively.
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AI As Your Marketing Co-Pilot: How To Effectively Leverage LLMs In SEO & Content via @sejournal, @cshel
The new open-weight models from OpenAI deliver strong reasoning performance, with a tradeoff in hallucinations. The post Why OpenAI’s Open Source Models Are A Big Deal appeared first on Search Engine Journal .
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Why OpenAI’s Open Source Models Are A Big Deal via @sejournal, @martinibuster
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Learn why SEO is essential for long-term growth and how it compares to PPC spending in today’s digital landscape.
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The Great Reversal: Why Agencies Are Replacing PPC With Predictable SEO via @sejournal, @mktbrew
Anthropic has released Claude Opus 4.1, which is said to deliver better coding and agent performance with improved safety. The post Claude Opus 4.1 Improves Coding & Agent Capabilities appeared first on Search Engine Journal .
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Claude Opus 4.1 Improves Coding & Agent Capabilities via @sejournal, @MattGSouthern
Here is a recap of what happened in the search forums today…
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Daily Search Forum Recap: August 5, 2025
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AI answers, offline calls, and voice search are reshaping how buyers act.
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The Future Of Search: 5 Key Findings On What Buyers Really Want via @sejournal, @MattGSouthern