Microsoft explains what matters for AEO and GEO and details three strategies that influence AI recommendations. The post A Breakdown Of Microsoft’s Guide To AEO & GEO appeared first on Search Engine Journal .
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A Breakdown Of Microsoft’s Guide To AEO & GEO via @sejournal, @martinibuster
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Apple to have two different releases of Siri and Apple Intelligence, powered by Google Gemini…
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Daily Search Forum Recap: January 22, 2026
Jan 26
22
A new paper tests how LLMs select content, and Duane Forrester translates the findings into a practical framework you can validate yourself.
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When Platforms Say ‘Don’t Optimize,’ Smart Teams Run Experiments via @sejournal, @DuaneForrester
Jan 26
22
Five things that any business can do to increase authoritativeness and earn more links The post Five Things To Do That Will Increase Authoritativeness And Earn Links appeared first on Search Engine Journal .
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Five Things To Do That Will Increase Authoritativeness And Earn Links via @sejournal, @martinibuster
A survey of 4,000+ CEOs from 95 countries finds 56% haven’t seen revenue or cost benefits from AI. The post 56% Of CEOs Report No Revenue Gains From AI: PwC Survey appeared first on Search Engine Journal
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56% Of CEOs Report No Revenue Gains From AI: PwC Survey via @sejournal, @MattGSouthern
This week’s Ask a PPC reframes the AI conversation around responsibility, showing why strategy, data integrity, and human judgment now define PPC success.
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Ask A PPC: What Is The PPC Manager’s Role In The AI Era? via @sejournal, @navahf
Google Ads has posted new call and messaging ads terms that advertisers need to agree to in order to use those ad products. Anthony Higman posted about it on X and said, “There are some important new updates here.”
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Google Ads Posts New Call & Messaging Ads Terms
Jan 26
22
Shopify’s Harley Finkelstein said agentic shopping surfaces products because they fit the user, not because brands can buy visibility. The post Shopify Shares More Details On Universal Commerce Protocol (UCP) appeared first on Search Engine Journal .
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Shopify Shares More Details On Universal Commerce Protocol (UCP) via @sejournal, @martinibuster
Apple will reportedly release two new Siri versions, one this year with iOS 26.4 and one next year with iOS 27. Plus, Apple may release an AI pin wearable device in 2027.
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Apple Releasing Two New Siri; iOS 26.4 & iOS 27 (Campos, Rave & Fizz)
As you know, OpenAI will soon show ads on ChatGPT, but now we are hearing that those ads will be charged on a pay-per-view, impression-based model, not a click-based, cost-per-click model.
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OpenAI To Charge Based On Ad View Impressions, Not Clicks