Were you bundled into the sites that got hit by the Google Farmer Update?

Video search marketing has exploded in the past few years. The problem is that most marketers today, especially those in small-to-medium businesses, have no idea what the legal issues with online video are.

Yesterday, we asked if Google was listening to its users , following the rollout of its latest algorithm update targeting “low quality” sites that hit some sites hard and helped others .

Adobe SearchCenter has been updated to integrate organic search data, such that ROI from SEO campaigns can be measured directly alongside PPC data in a single interface. The combined intelligence should enable Adobe SearchCenter customers to maximise revenue from both channels by making it easier to identify and test complimentary PPC and SEO strategies. The new capability has been launched in partnership with Conductor’s Searchlight platform and signals the first ever 2-way integration between Adobe SearchCenter and another SEO data provider

It has been long rumoured that Google was working its own bid management platform. It now appears that it is slowly being added to Adwords accounts as part of a bigger roll out

I love venturing into new and unknown places.  Travel has always been an extremely important part of my life.  The excitement of learning a new culture and language thrills me and has trained me to remain adaptable and open.  In many ways, SEO can seem like a foreign language to me. I’m sure I’m not alone in this as most people  have difficulty defining SEO, and when they do it tends to be precluded with the obvious caveat, “It’s a changing game.”  I would compare it to trying to learn a new language, but a language with words that transform every 6 to 9 months.  It’s not for those who are scared of change, but for those who appreciate the unknown.   I am fairly new to the SEO game, and one of the first lessons I learned in SEO could be phrased as, ”Learn the language, but don’t get comfortable with it because it has already changed.” It has never been easier for people to create data.  Each blog post, every Facebook update, every single Tweet, it’s all new data.  So how do we harness this new and exploding world of information

SortPrice, a shopping app that enables online retailers to deliver an e-commerce experience directly through Facebook has posted data that suggests that F-commerce is a trend that retailers are embracing.

Google Farmer update paranoia aside, there are plenty of reasons to make content marketing a more prominent piece of your online marketing mix.  Content fuels search visibility, social sharing and consumer interaction. Great content aligns customer goals with those of the brand

Posted by jennita Today we’re taking a different angle than we normally do on the blog. As you know, recently New Zealand and Christchurch

Google AdWords now shows more detailed reports on every call your campaign has received with call metrics enabled. This includes the call’s start time, end time, duration, status (missed or received), and area code. Click to read the rest of this post..