In an attempt to provide more accurate link data in Webmaster Tools, Google is recategorizing links from subdomains as internal links and the www and non-www versions of a site are considered the same site. Total link counts won’t change. …
It has been a busy week in search, which I tried to sum up all in about 13 minutes…
In a new article from eMarketer and Lab42, information was released around brands and Promoted Tweets.
Google has added a new metric into the AdWords interface at keyword level called the “Estimated Top Page Bid.” This could revolutionize the traffic volumes from each of your main keywords. What it Means Quite simply, this new metric will give …
In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more. Louis Gray As A Noogler: Google at Advertising Week: Google+ For Dummies:… Please visit Search Engine Land for the full article.
Over the past few days, there has been a spike in the number of complaints from business owners that Google is spitting out errors in Google Places that reads, “We Do Currently Do Not Support The Location…
Starting September 6, AdWords advertisers can get ads through the Google approval process even if they’re immediately paused after creation.
A few weeks ago, I was talking shop with Josh Shatkin-Margolis, CEO and founder of search retargeting firm Magnetic, when he stated, “Display is changing the value of search.” I balked. But I took the bait. “What’s that even mean, dude?” I said.
Google has won a potentially significant legal victory in an Ohio case that involved antitrust claims and may portend victory in other similar cases where private litigants have asserted antitrust violations against Google. The case, which we’ve written about before is Google v….
At the online marketing agency I work for, we primarily focus on ROI driven online marketing campaigns. With this marketing philosophy, search engine advertising (SEA) budgets don’t play a role, and as long as every order delivers profit / ROI, the SEA budget should be endless.