Archive for August, 2012

AdWords Adds Geo-Targeting Options in 11 Countries, Including Canadian Postal Codes

2012/08/28

Google is introducing some new geographical targeting options and tweaking others within AdWords, including making the switch to Nielsen DMAs for US metro areas and releasing postal code targeting for Canada.

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SearchCap: The Day In Search, August 28, 2012

2012/08/28

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Study: Bing And Yahoo Search Share Largest On Internet Explorer Browser Internet Explorer (IE) is the browser where the most “non-Google” searches… Please visit Search Engine Land for the full article

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Google: Nearly 6 Million Requests to Remove Search Results This Month

2012/08/28

Google received almost more than 5.6 million URL search removal requests in the last month, according to the latest update to Google’s Transparency Report Page. Weekly requests peaked the week of Aug

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Googler: Don’t Use business.txt Files

2012/08/28

One of the latest webmaster things floating around the web today is on the businesstxt file. It is based on the concept of a robots.txt file but is there to give business owners an easy way to give search engines and local search engines a way to discover the business address(es). Business..

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Study: Bing And Yahoo Search Share Largest On Internet Explorer Browser

2012/08/28

Internet Explorer (IE) is the browser where the most “non-Google” searches happen, according to data from ad network Chitika. The company analyzed “hundreds of millions of ad impressions [in the US and Canada] from within the Chitika Ad network” earlier this month.

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Enterprise Link Building with Loren Baker and Chuck Price #SESSF

2012/08/28

Tweet Chuck Price: Building Links at Scale ~ Risks and Opportunities Chuck starts off with a risk/reward chart available on his deck (link below). Automated link building: high risk, no return If you are looking to get trapped by Penguin, that’s the fastest way to get there. Paid link building: high risk, high return There

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Didit Buys Inceptor to Co-Promote SEO, Shopping Feed Services

2012/08/28

Did-it.com has acquired Inceptor and plans to incorporate the strengths of each brand’s technology and services into the other. The deal brings SEO, social media and comparison shopping engine feed management to Didit clients

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Why We Had a Company-wide Meetup (and How to Execute One Yourself)

2012/08/28

Tweet A successful start-up depends fully on a foundation of employees who can effectively communicate, hustle, and essentially get sh*t done. Today, you can find these traits in every Distilled team member—communication is the underlining glue that holds us together.

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The Difference In Keyword Research For SEO vs. PPC

2012/08/28

Often when I complete a keyword research project for a client, they ask me about keywords I may not have included, or they want to know what the relative competition on the keywords looks like. This happens often enough that I thought I would remind everyone that while research for SEO and PPC can… Please visit Search Engine Land for the full article

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