Archive for February, 2013

Will Social Signals Replace Links?

2013/02/21

What if Social Media integration took over in terms of the future of Search Engine Optimization? In the world of SEO as it stands, there’s much talk about the role that social media plays in SEO and how the roles of social signals and traditional link building are starting to overlap. What I’m suggesting is Author information Gabriel Gervelis Gabriel Gervelis is the owner of Gervelis Search Marketing

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Updating Your Images? Should You Keep The Original File Names?

2013/02/21

A WebmasterWorld thread brings up a topic I’ve honestly never considered before (which is why I love SEO forums). Here is the situation…

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Yahoo’s New Home Page Finally Launches: Do You Like It?

2013/02/21

Yahoo has finally announced the launch their new home page after several months of experimenting on various designs. Marissa Mayer, Yahoo’s new CEO and former Googler said: Designed to be more intuitive and personal..

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Combine Quality Score & Bing Ads Share of Voice for a Simple Bid Recipe

2013/02/21

Quality Score helps prioritize where to bid more, while share of voice gives you a great of idea of where and why you’re losing impressions so you can begin fixing the problems. Here’s how this combo will give you a big bang for your Bing bucks

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How Account Quality Score Can Guide AdWords Optimization

2013/02/21

Last month, I covered four ways to use AdWords Scripts to improve AdWords account management. I didn’t share any actual code for fear of geeking out too much, but people seemed interested enough in how to use Scripts to track historical Quality Score (QS), so this month, I’ll share..

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Google Fixes iOS Location Prompt Bug

2013/02/21

Earlier this month we reported about an annoying bug where Google would constantly ask to use your location when you access Google.com on your iOS (iPhone or iPad) device. Google spent the past 20 or so days trying to isolate the issue, figure out how to replicate it and then fix it…

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What You Can Learn from Exploring Your Links Visually

2013/02/21

Have you ever wanted to really see your link profile, beyond a list of links, without having to export them into Excel to create a series of charts?

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AdWords Enhanced Campaigns: New Bidding Tools Announced

2013/02/21

Google AdWords has begun providing more specifics about the new bidding tools and mobile bid settings for enhanced campaigns. The AdWords interface for enhanced campaigns includes a new bid adjustment calculator designed to show you what the final bid adjustment will be when using multiple bid… Please visit Search Engine Land for the full article.

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Google Rarely Updates The Penguin Algorithm

2013/02/21

It has almost been five months since the last Penguin refresh and no updates to the Penguin algorithm are in sight. In fact, I reported yesterday at Search Engine Land that No, Google Hasnât Released Unannounced Penguin Updates. Why did I have to report that?

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Bing Improves Search Auto Suggestions: Now Faster & Better

2013/02/21

Dan Marantz, Senior Program Manager Lead at Bing announced on the Bing Search Blog that they have made two improvements to the auto-suggestions. Bing’s auto-suggest is now faster and a lot more accurate according to Bing.

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