Archive for March, 2013

Learning From The 2012 SERPs [Infographic Included]

2013/03/29

My favorite part of the new year is being able to see all kinds of stats, studies, and results of the previous year.

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Search In Pics: Google Easter Eggs, Google Surf Board & Solar Cars

2013/03/29

In this week’s Search In Pictures, here are the latest images culled from the Web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more. Google Easter Eggs: Source: Google+ Google Solar Car: Source: Google+… Please visit Search Engine Land for the full article.

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Another March Mozscape Index is Live!

2013/03/29

Posted by carinoverturf We're happy to announce the second Mozscape index for the month of March is now live! Data has been refreshed across all SEOmoz applications -

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Google: Keep Your Robots.txt Simple

2013/03/29

A Google Webmaster Help thread has Google’s John Mueller responding to some complex robots.txt questions. In that, he strongly recommends that when you do set up a robots.txt file, make sure you keep it very simple.

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Google Shopping Visibility Plunges In “Universal Search” Results; Video Stays Dominant

2013/03/29

Findings from a new study show the visibilty of Google Shopping in Google’s “Universal Search” results dropped significantly after the search engine implemented a new paid inclusion model. Video content also dropped but still remained by far the most dominant source mixed with web…

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How to Increase Conversions by Earning the Trust of Searchers

2013/03/29

If the objective of your SEO campaign is to generate leads and convert sales, an important first step is earning the trust of a visitor through the development of “trusting beliefs.” Trusting beliefs increase the likelihood of someone entering an email address or completing a purchase on your website.

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Online Marketing News: Most Effective SMB Social Sites, Converting Customers Prefer Video

2013/03/29

Digital Now Accounts for 57% of Daily Media Consumption Consumers now spend more time each day consuming digital than traditional media, according to the most recent GlobalWebIndex . Overall, consumers now spend an average of 10.7 hours a day with all forms of media and 5.6 hours of that on digital. People are turning to online channels for radio, TV, social and other forms of content consumption in record numbers, especially in China and UAE. Social increasingly dominates the time that consumers spend online; globally, social accounts for 48% of total digital time. Digital 2013 – A Global Analysis of How Consumers Spend Their Media Time  is based on more than 32,000 internet users from 31 countries, with surveys answered in the final quarter of 2012

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Google Solar Car

2013/03/29

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Google AdSense Optimization Tips Get Graphical

2013/03/29

Google has been sending AdSense publishers optimization tips since 2007. Most publisher I know ignore them because they are mostly automated and don’t really share that much detail..

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5 Steps to Facebook Authority – Whiteboard Friday

2013/03/29

Posted by LaurenV Facebook advertising has taken the marketing world by storm.

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