We may have seen the end of CPC stagnation. Covario’s Global Paid Search Spend Analysis for Q1, released today, suggests that the cost-per-click trends of the last six quarters have reversed with CPC prices rising 7% from the previous quarter and 23% year-on-year

When it comes to knowing anything about movies or the actors or actresses in those movies, you don’t want to ask me. I am the last person who knows the name of a movie star, what other movies they were in or even what the name of the movie I might be watching on a flight to San Jose…

If you’re an online content marketer or an SEO, you’ll know all too well the trials and tribulations of trying to boost your company’s/client’s rankings or brand notoriety against a sea of competitors vying to do exactly the same.  With everyone aiming for that top spot or even those tabloid inches, it can seem near Author information Richard Paul Richard Paul is an Online Content Editor at www.thestagcompany.com , a company that specialises in organising stag parties in the United Kingdom and across the world. Richard had an SEO agency background before starting at The Stag Company where he most recently came up with the successful ‘Search for Britain’s Biggest Bromance’ campaign.

The Google News Blog announced they have updated their news quality guidelines to make it crystal clear that if you violate their guidelines they can boot you out of the Google News index…

Super early bird rates for SMX Advanced expire end-of-day Friday, March 29. Register now for your ticket to the only conference designed exclusively for experienced search marketers.

Google announced they can now tell you the name of the actors in a movie when you are unsure of the name of the actor or actress.

So July 1st is looming in the distance with gray clouds hanging heavy and your anxiety is building as to what you’re going to do the day the Reader dies.

Newsjacking, a type of content marketing, places the emphasis on breaking news events rather than how-tos or technical information and rides the wave of existing demand to get well-earned backlinks and branded mentions. Use it to your advantage.

In advance of their SES New York session on social commerce, I wanted to see what tips and tricks moderator Mel Carson and speaker Deitra Mara  could share with our readers.

There have been many articles on the subject of local search optimization, but only few about the proper timing of optimization steps.