Archive for March, 2013

Google Releases Interactive Infographic: “How Search Works”

2013/03/01

Every wondered how Google Search works, finds pages from across the web and decides how to list them in response to a search? If so, Google’s got a new resource designed to answer questions.

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Google Releases Interactive Infographic: “How Search Works”

2013/03/01

Every wondered how Google Search works, finds pages from across the web and decides how to list them in response to a search? If so, Google’s got a new resource designed to answer questions.

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Video Recap of Weekly Search Buzz :: March 1, 2013

2013/03/01

This week, I cover the major penalty Google dished out for advertorials and link buying. Google’s Matt Cutts explained what dilution means with 301 redirects. Google…

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5 Tips to Take PPC Ad Testing to the Next Level

2013/03/01

Looking to supercharge your ads and get more clicks? Google AdWords Campaign Experiments, dummy ads, audience messaging, AdWords labels, and testing in low volume campaigns all offer opportunities to get the most bang for your advertising buck.

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Google Avoids Link Tax As German Parliament Declines “Ancillary Copyright” Rule

2013/03/01

In August of last year a number of German lawmakers were pressing proposed ”ancillary copyright” legislation that would have required Google and others that indexed or aggregated news to pay for links or excerpts from those news items. The proposed law was championed by German magazine… Please visit Search Engine Land for the full article.

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As Google’s Search Share in China Shrinks, a New Competition Emerges

2013/03/01

Recent data compiled by comScore, a digital business analytics firm, shows continued strength for Google in the search engine field. The leader in search engines, Google remains the top choice among searches in the United States and is still the top search engine in the world. However, Google has not been able to establish that Author information Federico Einhorn Founder and CEO at FullTraffic.

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SEO Friendly WordPress in 12 Steps

2013/03/01

WordPress is fantastic, free, and open source.

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3 Ways to Identify Link Prospects

2013/03/01

In a crowded space where everyone uses the same basic tactics, only those who utilize creative forms of outreach specific to their target vertical will separate from the pack. Here’s how to gain high-quality links and a competitive advantage

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Online Marketing News: Top CEOs in Social, Facebook to Solve Attribution Problem with Atlas

2013/03/01

Oprah, Rupert Murdoch Most Influential CEOs in Social Media (or Infographics: This Is How You Do It) In a brilliant display of content marketing prowess, TopManagementDegrees.com has released a caricature infographic illustrating the 40 CEOs most influential in social media. Oprah tops the list with a Klout score of 92, followed closely by Rupert Murdoch at 91, which just goes to show that social influence is not a popularity contest

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