Archive for April, 2013

Remove Unnecessary Steps & Win More Links, Shares, and Conversions – Whiteboard Friday

2013/04/12

Posted by randfish When creating a product, website, or communication, including a simple user experience is key to success.

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Google: You Don’t Want To Dig Yourself Out Of A Hole

2013/04/12

In yesterday’s Matt Cutts Google Webmaster video he answered the question Can I buy a domain that used to have spam on it and still rank…

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Google (Finally) Gives EU A Formal Settlement Proposal As UK Mapping Rival Files Anti-Competitive Suit

2013/04/11

Google has formally submitted its antitrust settlement proposal to the EU. Wait, didn’t that happen weeks ago?

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Daily Search Forum Recap: April 11, 2013

2013/04/11

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web…

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Google Consolidates Ad Preferences Managers, Now Called Google Ads Settings

2013/04/11

Google has been rolling out updates to its Ads Preferences Manager, where users can adjust their account settings for personalized ad delivery, or Interest Based Advertising. The page is now succinctly called Ads Settings. The new Ad Settings page features a cleaner interface, but the main theme is..

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SearchCap: The Day In Search, April 11, 2013

2013/04/11

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: AdWords Product Listing Ad CPCs Close In On Text Ads [RKG Report] Are those sweet efficiencies early adopters of AdWords product listing ads saw in their holiday..

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AdWords Product Listing Ad CPCs Close In On Text Ads [RKG Report]

2013/04/11

Are those sweet efficiencies early adopters of AdWords product listing ads saw in their holiday numbers coming to an end?  Well, CPCs are rising, but ROI is still solid.

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Google Beats Bing, Yandex & Blekko At Keeping Malware Out Of Search Results [Study]

2013/04/11

About three years ago, Google was labeled in one study as the “King of Malware.” Things have apparently changed a lot since then. A new study reports that Google is beating its primary search competitors pretty significantly when it comes to keeping malware out of search results.

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Google Scholar Removes Search By Discipline

2013/04/11

A Google Web Search Help thread has complaints from the academia market that Google Scholar has removed a useful feature under the advanced search area.

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The Evolution of Searcher Intent Markers: a New Way to Look at SEO

2013/04/11

Buffer Just for a moment, let us move away from how we, search optimizers, view search and look at it through the eyes of people who build search engines, shall we?

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