Archive for May, 2013

SEOMoz Changed Their Name Today by @smorgs13

2013/05/29

Fellow SEOs around the world have been following SEOMoz for a while and today they made a big move.

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Poll: Were You Affected By Google Penguin 2.0?

2013/05/29

It has been just under a week since Google Penguin 2.0 (#4) was released and I wanted to gauge in an anonymous poll how SEOs and webmasters were impacted. With Penguin 1.0, 64% claimed they were hurt by that update. There were very few recoveries since

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Five Ways To Fail In Your Multilingual Search Engine Marketing

2013/05/29

Multilingual search marketing is a service offered by many agencies, but done correctly by few with most practising outdated methods and taking a wholly flawed approach.

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Google Refuses Hollywood Studio Requests To De-List File Storage Site Mega

2013/05/29

In recent weeks, Hollywood studios NBC Universal and Warner Bros both submitted DMCA takedown requests asking Google to de-list the file storage website Mega from its search index.

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AdWords Bulk Uploads Now Available For Ads And Ad Groups

2013/05/29

Google is following up last month’s launch of keyword bulk upload from the Web UI with bulk uploads for ads and ad groups. By clicking the “Editable” box before downloading a report from AdWords, you’ll be able to make changes to ad creatives, pause ad groups or change…

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Google Penguin 2.0 Casualties: Why Sites Got Hit

2013/05/29

It’s now been one week since Google Penguin 2.0 went live. Google’s Matt Cutts promised the new generation of Penguin would go deeper, and it seems to have lived up to that promise

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3 Ways To Prioritize Your Global Search Marketing Efforts To Maximize ROI

2013/05/29

I was pleased to be part of a great panel at SMX London on prioritizing your search marketing efforts. It included SEO veterans Mikkel deMib Svendsen of deMib.com, Julia Longdon of ContentMango and Dave Davies of Beanstalk. For me, this was an extremely useful session with a huge hidden ROI benefit…

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How Google Gambles With Your Rankings: 3 Ways to Arm Yourself by @DholakiyaPratik

2013/05/29

As we all know, Penguin 2.0 is out now. Some are surprised that the impact of the update wasn’t as large as they suspected, while others have watched their rankings tank. Webmasters who were sadly misinformed that directories, article submissions, social bookmarks, and press releases were “natural” have lost every ounce of traffic they ever Author information Pratik Dholakiya Pratik Dholakiya is Director of SEO & VP of Marketing at E2M Solutions, a company that specializes in advanced link building and content marketing services.

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Seeking Broader Appeal Blekko Offers Bold New UI

2013/05/29

In January, upstart search engine Blekko launched a specialized tablet app called Izik. The UI and overall experience were optimized for the touch-screen devices. Search results were more visual and finger friendly

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SEO Reporting & Metrics: How to Prove Progress

2013/05/29

How do you set up your SEO data, metrics, and reporting to prove progress and set the stage for the subsequent month? How do you set up your team for success? Follow these four steps with month-end reporting in mind for more successful SEO outcomes

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