Join the most accomplished search marketers in the world at SMX East, October 1-3 in NYC.

Find out how Google is celebrating gay pride month and the many ways it supports its LGBT employees in the workplace. Plus, how Google products like Google+ Hangouts have become a part of the movement in a very unique way

In 2002, the US Federal Trade Commission issued landmark guidelines to search engines, to ensure they were make a clear distinction between their paid and unpaid listings. Now, the FTC has updated those guidelines, saying it has seen a “decline in compliance” since they were first…

Antoni Gaudí, a Spanish architect born in Reus, in the Catalonia region of Spain, was remembered by Google on his 161st birthday. He was born on June 25, 1852 and died at the age of 73 on June 10…

One of the lesser-known tools used by searchers on Google has been the tilde sign (~) operator.

There appears to be an update underway, one that will be rolling out over a “multi-week” timeframe according to Google’s head of search spam, Matt Cutts.

image credit: ShutterStock You need to market your business online, and search engine advertising is one of the easiest and most powerful ways to do so. Thanks to its speed, agility, and cost-effectiveness for businesses large and small, it’s a tried-and-true method of online marketing. But no one marketing tactic should work alone, and search Author information Tamara Weintraub As a Content Marketing Manager at ReachLocal (NASDAQ:RLOC) and writer for the ReachLocal blog , Tamara Weintraub helps local businesses reach more customers online with helpful tips about online advertising, social media marketing, and Web Presence Optimization

Google has launched its dynamic remarketing program to all clients with a Google Merchant Center account. This pilot program is only available to those in the travel and education sectors, but Google does plan to expand later this year.

For the past week or so, I’ve been seeing a lot of chatter around a Google updating happening. The thing is…

Since the last Penguin update, there has been a lot of chatter about examining your link profile in order to identify bad links. Whether you’ve been hit by that update or your site remains unscathed (for now), the potential danger of “unnatural” links is top of mind.