Spotted via Moz and posted on Google+, Google is testing a new ad format for Google Play movie downloads.

SEO technology company Conductor has published research that looks at how many search results had a healthy number of “blue links,” what percentage had universal search results, and how many ads were common for 1.5 million keywords.

An artificial intelligence company based in London, England called DeepMind has been acquired by Google for a reported sum of $400 million. The deal was confirmed on Sunday by a Google representative, but no additional details were provided. DeepMind offers commercial applications in the realms of simulations, e-commerce and gaming

Early Bird rates for Search Engine Land’s SMX West conference expire Saturday.

Cyrus Shepard last week posted on Google+ that the big UK law firm was likely penalized by Google based on looking at: (1) A recent large drop in traffic and search visibility as reported by Search Metrics and (2) Irwin Mitchell’s web site no longer ranking in Google for it’s own…

Paid search is a great way to kick off a new website or marketing campaign, offering the ability to immediately send traffic with just a few clicks of the mouse.

It wasn’t all that long ago that our world came crashing down around us. In a very short span of time, Google took keyword research and ripped out its heart and shoved it down its throat.

A new bill making its way to Israel’s parliament (the Knesset) would assess a tax of 7 percent on search engine ad revenues to subsidize local content publishers. The story was reported in the Financial Times

25 Social Media Marketing Experts Recommended by LinkedIn In the recently published eBook, The Sophisticated Marketer’s Guide to Linkedin , eight digital marketing smarties were tapped for insights and practical advice on how to get the most out of LinkedIn from optimizing your profile to expanding your network. My team at TopRank did some great work with this eBook, identifying, engaging and interviewing subject matter experts. I think it turned out well.

The best headlines are ones which marry SEO with emotion. They are the ones we want to click on but they are also the ones that convey the essence of the article and follow through on the promise of the headline. So how do you do this