Archive for January, 2014

Google’s Matt Cutts: We Don’t Use Twitter Or Facebook Social Signals To Rank Pages

2014/01/22

Google’s head of search spam, Matt Cutts, released a video today answering the question, “are Facebook and Twitter signals part of the ranking algorithm?” The short answer was no. Matt said that Google does not give any special treatment to Facebook or Twitter pages. They are in…

Tags: , , , , , ,
Posted in SEO No Comments »

How Do You Stack Up Against Top Brands on Twitter? [Study]

2014/01/22

Social analytics company Simply Measured analyzed 200 companies, both big and small, to see what they were up to on Twitter, including looking at average follower size, quarterly growth, and engagement levels. Here are some top findings.

Posted in SEO No Comments »

Google AdWords New Design Live

2014/01/22

A few months ago we reported that Google was testing a new AdWords design for the advertiser console. Well, Google announced last night that it is rolling out to everyone now..

Tags:
Posted in SEO No Comments »

Yahoo Search Goes Secure, Taking Referrer Data — An Indicator Of Yahoo’s Popularity — With It

2014/01/22

By default, searches on Yahoo.com are now done through a secure server. That means more protection for searchers but less data for search marketers about how they are receiving traffic. Any visits from Yahoo done via search will appear as if someone came to a site directly

Tags: , , ,
Posted in SEO No Comments »

Matt Cutts Says ‘Stop’ Guest Blogging for SEO: Here’s Everything You Need to Know

2014/01/22

Google’s Matt Cutts, in a personal blog post, declared that “guest blogging is done” as an SEO tactic, setting off a firestorm. Here’s a full recap of why this happened, how the industry reacted, and what it means for future of guest blogging

Tags:
Posted in SEO No Comments »

Google Webmaster Tools Now Reports Crawl Errors On The Final Redirect URL

2014/01/22

John Mueller from Google announced on the Google Webmaster Central blog that they’ve updated the crawl error reports specifically to handle better reporting on redirects. In the past, Google reported the error observed at the end under of the first URL (URL A in diagram below)…

Posted in SEO No Comments »

Study: Display Ads Drive Search Clicks After Two Weeks

2014/01/22

Though there have been several studies on the impact of display ads on search queries, researchers from Harvard and Ozyegin University in Turkey sought to bring academic rigor to this discussion.  Their findings are contained in a Harvard Business School paper entitled, “Do Display Ads… Please visit Search Engine Land for the full article

Tags: ,
Posted in SEO No Comments »

Mobile App vs Mobile Website – Which is Right For Your Business? by @yummytork

2014/01/22

If your online business does not currently have a mobile web presence, you’re likely being pressured to do so as soon as possible. And rightfully so.

Tags: , , , ,
Posted in SEO No Comments »

Pinterest Beefs Up Search Capabilities With More Efficient Way To Find Recipes by @mattsouthern

2014/01/22

Pinterest announced on their blog yesterday the launch of new features to make it easier, and more efficient, to find recipes based on your individual needs. If you follow a vegetarian, vegan, gluten-free, or paleo diet you will now be able to filter recipes based on those dietary considerations. Have some ingredients laying around and […] Author information Matt Southern Matt Southern is a marketing, communications and public relations professional

Tags: ,
Posted in SEO No Comments »

Pretty Google Alerts Won’t Let Users Switch From HTML To Text Version

2014/01/22

For those who subscribe to Google Alerts via email, it is hard to not notice the new formatted HTML emails you get for those alerts.

Tags:
Posted in SEO No Comments »