Archive for January, 2014

What Should I Put on the Homepage? – Whiteboard Friday

2014/01/02

Posted by randfish Homepages were once the ultra-authoritative one-stop shops of online brands.

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How To Hire The Right SEO Agency For Your Business: Interview With James Loomstein by @johnrampton

2014/01/02

As part of our SEJ interview series, James Loomstein of Digitial Space Consulting joins us to discuss how to go about hiring the right SEO agency for your business. If you’ve never hired an SEO agency or an SEO consultant before, it’s very likely that you don’t know where to start. You also need to […] Author information John Rampton Managing Editor John Rampton is an entrepreneur, full-time computer nerd, and PPC expert

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SearchCap: The Day In Search, January 2, 2014

2014/01/02

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Search Engine Land’s Most-Shared Stories on Google+ for 2013: What’s Right, What’s Wrong, What’s Next, & What’s Dead Happy New..

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Google: You Must Wait A Few Weeks To Submit A Reconsideration Requests

2014/01/02

We know Google doesn’t like it when you submit a new reconsideration request a day or two after you get a rejection response from your reconsideration request. They want to see you put effort in after you get that response..

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How To Influence Each Step Of The Buying Process: Interview With Andrew Beckman by @brentcsutoras

2014/01/02

As part of our SEJ interview series, Andrew Beckman of Location3 joins us to discuss how we as marketers have the ability to influence every step of the online purchasing process.

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Why Industry Interviews Make For Good Blog Posts

2014/01/02

Regardless of the specific content strategy you have for your blog, there are a few goals that all content creators share: 1) To offer useful content that engages visitors, 2) To keep that content fresh, and 3) and to save time doing it. So, how do you accomplish this? Well, there are a number of […] Author information Bernadette Coleman Bernadette Coleman is CEO & Executive Director of Advice Interactive Group, an award winning digital agency focused on improving visibility for clients across the digital universe

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Succeeding With Content In A Mobile World

2014/01/02

In 2013, mobile traffic in the US almost doubled. Cyber Monday of 2013 was the year that cyber Monday went mobile. And, according to Gartner, Q2 of 2013 was the first time that sales of smartphones surpassed sales of feature phones, with the former accounting for 51.8 percent of mobile phone sales…

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Quick Case Study: Google’s Mobile Ad Update Effect on AdWords by @PPCJoeC

2014/01/02

In late September 2013 on Google’s 15th birthday, the search giant made an announcement that they were changing the appearance of their mobile and tablet search ads. The most noticeable change is the use of ‘results cards’ on the results page making it much more obvious that sponsored listings are ‘ads’ and organic listings are […] Author information Joe Castro Joe Castro is the Director of Online Advertising at Fathom, a digital marketing & analytics agency.

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SMX Israel: My Two Presentations On 2013/2014 & Predictive Search

2014/01/02

I and my volunteer advisor team have been working incredibly hard on putting together an awesome SMX Israel on January 26th in Jerusalem. The agenda is complete and the speakers are 95% finalized…

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Search Engine Land’s Most-Shared Stories on Google+ for 2013: What’s Right, What’s Wrong, What’s Next, & What’s Dead

2014/01/02

Happy New Year to you, search marketing friends! Surely you’re eager to dive head-first into 2014, weighing predictions and forecasts of what’s next in the worlds of SEO and SEM, but we’ve still got an installment or two in our Search Engine Land Year In Review series! So… Please visit Search Engine Land for the full article.

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