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One of the most frustrating experiences for any publisher is discovering that someone not only has copied your content but outranks you on Google for searches related to that content. Now, Google seems to have heard the complaints and has launched a tool to help. Called the Google Scraper Report,…

Author Note: Every time we publish an article on Search Engine Journal, we receive emails from marketers asking questions about the nuts and bolts of call tracking. This article is an effort to answer the most common questions we receive about call tracking, call tracking implementation, and use-cases

In a recent interview from #ASW14 in Las Vegas, Richart Ruddie from Profile Defenders chats with Search Engine Journal’s Murray Newlands about ways to manage your brand and protect its online reputation. With so much information floating around online, it can be hard to keep track of what people are saying about your business on the Internet. Thankfully, there […] Author information Murray Newlands Murray founded The Mail in 2013, an angel-funded startup publication covering performance marketing and mobile marketing.

AdGooroo release research this week showing which brands were on top when it came to the top 50,000 keywords in U.S. Google AdWords. The announcement comes on the heels of a new mobile data offering by AdGooroo.

I spotted a thread at Black Hat World asking why have we not seen a case where a former Google employee who worked in search quality sell their knowledge or publish the secret sauce on what it would take to rank well quickly and get rich fast…

Google has been expanding testing for the new Smart Annotations over the past few weeks.

There are many ways in which PPC accounts can go astray.

It is undeniable that organic search will remain a prevalent and profitable marketing channel for years to come, but in the short term it will be critical to think of, practice, and sell SEO as something larger than a way of marketing. Here’s why.

It is clear AdWords has become a must for businesses who want to drive relevant traffic to their websites. The increase in AdWords’ demand has consequently increased the price for clicks, and therefore advertisers need to know how to boost their results and not waste their budget