Archive for May, 2014

Is Your Content Strategy Guided by Audience Intent (or Just Keywords)?

2014/05/06

Posted by Laura.Lippay All too often I see content strategies that: Look at what people are searching for (keyword research). Create landing

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Google’s Site Removal For HTTPS Will Remove HTTP Version Also

2014/05/05

Might be obvious for most of you but not all know that if you use the site removal tool to remove your HTTPS site within Google Webmaster Tools…

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How To Run Successful PPC Campaigns: Interview With Ilya Lichtenstein

2014/05/05

As part of our SEJ interview series, I caught up with Ilya Lichtenstein from MixRank and asked him to give […] Author information John Rampton President at Adogy Managing Editor John Rampton is an entrepreneur, full-time computer nerd, and PPC expert. President at Adogy . I enjoy helping people and am always online to chat +/@johnrampton Twitter Facebook Google+ LinkedIn The post How To Run Successful PPC Campaigns: Interview With Ilya Lichtenstein appeared first on Search Engine Journal

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Daily Search Forum Recap: May 5, 2014

2014/05/05

Here is a recap of what happened in the search forums today…

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SearchCap: Matt Cutts On Links, Spiderman Drops Bing & DuckDuckGo’s New Design

2014/05/05

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: DuckDuckGo Releases New Beta Site With Redesigned Look & Added Features DuckDuckGo

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DuckDuckGo Releases New Beta Site With Redesigned Look & Added Features

2014/05/05

DuckDuckGo. the search engine known for protecting the privacy of its users, announced a new “reimagined and redesigned” beta site today. According to the announcement, the new site will deliver smarter answers and have a more refined look.

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New App Reveals How Much Information You’re Giving To Facebook

2014/05/05

A new web app that’s being described as “unnerving” and “disturbingly accurate” was launched last week, which provides […] Author information Matt Southern Matt Southern is a marketing, communications and public relations professional. He provides strategic digital marketing services at an agency called Bureau in Ontario, Canada. He has a bachelors degree in communication and an unparalleled passion for helping businesses get their message out

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Google’s Matt Cutts: Over Time Backlinks Will Become Less Important

2014/05/05

Google’s head of search spam, Matt Cutts, said in a video that backlinks, over time, will become a little less important.

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Twitter and Amazon Link Up, Add Items To Your Shopping Cart With A Single Tweet

2014/05/05

Amazon recently launched a new feature called #AmazonCart where Twitter users can add items to their Amazon shopping cart […] Author information Matt Southern Matt Southern is a marketing, communications and public relations professional.

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Why is Schema Markup Important? via Marcus Tober of Searchmetrics

2014/05/05

I recently had the opportunity to sit down with Marcus Tober, CTO of Searchmetrics, to discuss the ins […] Author information Murray Newlands CEO at The Mail Online Murray is Deputy Editor at Search Engine Journal, Murray founded The Mail in 2013, an angel-funded startup publication covering performance marketing and mobile marketing. Murray is an advisor to a number of bay area startups including VigLink.

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