Archive for February, 2015

Q&A: Thomson Reuters’ Emily Palmer

2015/02/03

With less than a week to go until SES London, this Q&A with Thomson Reuters’ head of programmatic Emily Palmer will give you a peak at what’s in store at the conference.

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5 Pieces Of Content: 25 Link Ideas

2015/02/03

Trying to come up with ideas for getting links from other sites? Link Week columnist Julie Joyce shows us her brainstorming process with several example articles. The post 5 Pieces Of Content: 25 Link Ideas appeared first on Search Engine Land

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80% Of Those Solicited Wanted Negative SEO Services

2015/02/03

We’ve covered negative SEO a lot here, the practice of harming your competitors in the search results so that you can go up in the rankings because they go down in the rankings…

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Google, Microsoft, and Amazon Pay to Unblock Ads

2015/02/03

Adblock Plus has been taking money from major tech companies to have their ads unblocked.

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Google Issues Its 2014 “Bad Ads” Report: Disabled More Than Half A Billion Ads

2015/02/03

Over 43 million ads were disabled for using “Trick to Click” ploys. The post Google Issues Its 2014 “Bad Ads” Report: Disabled More Than Half A Billion Ads appeared first on Search Engine Land.

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Appearing Multiple Times In Google Shopping: The Pros & Cons

2015/02/03

Are you bleeding money or gaining exposure from showing up multiple times in Google Shopping results? Rebekah Schelfhout shares her thoughts. The post Appearing Multiple Times In Google Shopping: The Pros & Cons appeared first on Search Engine Land

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Verizon Wireless to Enable Opt-Out of Mobile "Supercookies"

2015/02/03

The wireless service will allow users to completely opt out of being targeted with the unique mobile identifiers called “supercookies.”

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Survey’s In: Small Businesses Still Want $500 SEO

2015/02/03

Small SEO budgets are a big challenge — especially when the clients have no idea that their grand expectations don’t match their tiny budgets.

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This Month in #SocialMedia: Updates from January 2015 by @thebigdebowski

2015/02/03

January was a heavy month in terms of social media updates, especially on Facebook. In case you missed any of the updates, here’s an overview: Facebook Simply titled ‘Work’, Facebook’s new product will reportedly allow businesses to create self-contained social networks exclusively for employees.

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Why Knowing The ROI of Your Social Media Campaigns is Important by @texasgirlerin

2015/02/03

Despite the potentially jargon-heavy title of this piece, we’re actually talking about serious stuff here – which is why you should know what you’re spending time and money doing is worth the time and money. While I think that sentence alone should be a good reason, I’ll expand to three core reasons why knowing the ROI of your social media campaigns is paramount to marketing success

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