BrightLocal’s survey shows that Adwords Express doesn’t deliver same value as the normal Adwords. The post Is Adwords Express Better Than Adwords for Local Businesses

Google seems to be stepping up showing more and more images in the search results, inline with the snippets. Over the past few weeks…

The secret to getting valuable, high-quality links? According to columnist Andrew Dennis, it’s one-on-one interaction with another person.

As an SEO professional, how can you improve your standing within an organization to achieve better results? The answer, according to columnist Jim Yu, lies in organic search evangelism

Visual content in all its forms has become the driving trend online, as improvements in technology and bandwidth push the boundaries of what can be done with visual media.

Columnist Garrett French explains how local businesses can improve their online visibility by becoming a part of the local ecosystem, both online and off. The post Local marketing: What is the true local web? appeared first on Search Engine Land.

A couple of years ago I created the Periodic Table of Content Marketing, to help people create the right kind of content for their brands. That visualisation was very much tactical, in terms of its scope.

Last week, we reported on a Google update that we suspected started a week or so before. There was some chatter in the SEO communities around an update, as well as some of the automated tracking tools noticed some changes – but overall…

Three years ago was the high water mark for desktop search. The post Data show that search query volumes on PC peaked in 2013 appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

It’s always a pleasure to learn more about Larry Kim, founder of WordStream.  His insights on PPC and advertising are usually ahead of everyone else, so when he mentions his favorite new tips or hacks, I make sure to listen. WordStream has been extremely successful in handling PPC for their customers, and Larry recently told me that one cent of EVERY dollar spent on AdWords goes through WordStream.