Content Marketing Institute founder Joe Pulizzi joins features editor Danielle Antosz to talk about CMI’s recent B2B Technology Content Marketing benchmark report, as well as how to create engaging content. The post Joe Pulizzi on Creating Engaging Content & The Latest B2B Technology Content Trends #MarketingNerds by @AkiLiboon appeared first on Search Engine Journal .

Google has confirmed a bug within the Google AdWords Image Ads feature…

Marketing Technology Landscape Supergraphic In one huge supergraphic, cheifmartec.com lays out key players in advertising and promotion, content and experience, social and relationships, commerce and sales, data, and management. As you can see from the image above, there are a huge amount of service providers in the industry, more than we may have even anticipated as few as five years ago. How will this landscape continue to change

Google announced a new search ads, AdWords, format for automative ads for OEMs such as Toyota, Honda, etc. Now, if the OEM is buying ads, they have the option to have a richer experience with their ads. The ads come up for searches around their brand name, models, dealers..

Instagram has announced it will be extending the standard 15-second length for videos to a full 60 seconds.