The early 2000s saw the advent of platforms on the web: somewhere that bloggers and publishers could host their content without having to worry about the back end, while still maintaining control over their own outlets and what they posted.

Columnist Jason Decker explores often-neglected tactics that can give you an edge in a local market. The post 3 digital marketing opportunities for franchises appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

Do you ever find your eyes glazing over when putting together and presenting your regular local search reports? Columnist Lydia Jorden explains how to develop a revenue-based report that will be sure to impress both your client and your boss.

In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more.

Learn more about the early supporters of the second annual Search Engine Land Awards program & celebratory Gala taking place on September 28 in NYC. The post Announcing the 2016 Landy Awards sponsors and supporting partners… appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

Mobile searchers on Google will no longer be able to use the custom date range search filter. To access that feature, they need to go to the desktop version of Google. The post Google is removing the custom date range search filter for mobile users appeared first on Search Engine Land.

Yesterday we reported that Google added compare option for search analytics queries but it is more than that. As Jennifer Slegg noticed and posted on Twitter they also added it across the Search Analytics across Queries, Pages, Countries…

In this post, I’ll look at how brands are making the most of  data visualization and data-informed product design to bring out data’s creative side. Prompted by the agenda of a conference I recently attended, I asked myself a random question: is big data actually still a thing?

To help marketers make the most of their Sponsored Updates, LinkedIn studied the top-performing sponsored content of 2016 so far. Here are the takeaways. The post 5 Tips for Creating Shareable LinkedIn Posts by @amandawalgrove appeared first on Search Engine Journal .

In this new Freelancer Forum on Marketing Nerds, Kelsey and Danielle shares different ways to find clients, as well as tips and tools that works for them. The post How to Find Clients: Freelancers Forum #8 by @AkiLiboon appeared first on Search Engine Journal .